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The State of Streaming 2021: Netflix, Disney+, Prime Video, HBO Max & More

The State of Streaming 2021: Netflix,
Cheyne Gateley/VIP

Which streaming platforms consumers spend their time on willย without a doubt remain one of the biggest areas of concern for media businesses in 2021. Just look at how Discovery and ViacomCBS are aiming to fragment the video streaming landscape even further with the launches of Discovery+ and Paramount+.

And remember the significant reorganizations Disney, NBCUniversal and WarnerMedia all executed throughout 2020 to better position Disney+, Peacock and HBO Max for success.

Theย fightย for video streaming subscription dollarsย is the subject of the newest special report fromย Variety Intelligence Platform (VIP), โ€œDare to Stream,โ€ which offers a comprehensive analysis of all the major U.S. players in the streaming wars.ย 

โ€œDare to Streamโ€ isย theย fourthย iterationย of ourย U.S. SVOD landscape-focusedย report, which was first published in 2019.ย Since 2019, VIP has created a variety of special reports covering the biggest areas of growth within the media business โ€” includingย free ad-supported streaming services,ย podcastingย andย blockchainย technology.ย 

In โ€œDare to Stream,โ€ย the key metrics (reach, content spend, consumer satisfaction, catalog size) and notableย recentย developmentsย of the major U.S.-based SVODsย take center stage.ย The aim is to provide readers with a comprehensive and current picture of the video streaming market withoutย getting bogged down by the details thatย should be well known to media business observers already.ย 

At the core of the report,ย VIPย seeks to answer key questions that are surely on the minds of execs like WarnerMedia CEO Jason Kilar and ViacomCBS CEO Bob Bakish.

How does the threat ofย the newest wave of video streaming servicesย differ from the one posed by those launchedย inย 2020?ย Is there really any more room for new streamers to succeed in a market thatย last yearย saw Netflix continually reach new heightsย andย Disney+ย reach the low end of its initial subscriber goalย four years early?ย 

Read on to learn about:

1

Individual profiles on the major U.S.-based video streamers that lay out the need-to-know data of each including information like consumer satisfaction, catalog size, content spend, notable 2020 titles, reach, territories operated in and price

2

Exclusive data from data providers including YouGov and 7Park Data used throughout 50+ graphics that help lay out the performance of Netflix, Prime Video, Hulu, Disney+, HBO Max, Apple TV+ and Peacock

3

Analysis on the key developments of major streamers in 2020 and what strategies best position them to succeed in 2021