You will be redirected back to your article in seconds

Video

Variety Studio at Cannes

Blair Imani, the executive director of Equality for Her, and activist Akeem Ali spoke to Variety‘s Ramin Setoodeh about why it’s essential for modern-day brands to embrace inclusion. During the Variety Studio at Cannes presented by Inscape & iSpot.tv, Imani said brands need to prioritize diversity because “they get dollars.”

“The honest truth is that when a company embraces the communities that already purchase their items, that community is going to feel even more inspired and even more loyal and dedicated to the brand,” the activist continued.

Popular on Variety

More Variety Studio at Cannes

  • Havas, The Trade Desk, Inscape Execs

    Havas, The Trade Desk, and Inscape Execs Talk Creating Meaningful Advertising Content

    George Sargent, the president of Havas Media Boston; Jonathan Carson, the CRO of The Trade Desk; and Jodie McAfee, the SVP of sales and marketing at Inscape, spoke to Variety’s Todd Spangler about creating meaningful advertising content that will resonate with consumers. “When we think about the different components about what makes a meaningful versus commoditized [...]

  • Sara Clemens Talks the Future of

    Sara Clemens Talks the Future of Twitch

    Sara Clemens, COO of Twitch, discussed the future of Twitch with Variety‘s Todd Spangler at the Variety Studio at Cannes presented by Inscape & iSpot.tv. “What we’ve been doing over the last few years is experimenting,” said Clemens. Popular on Variety

  • Vice Media's Doug Jossem on Ending

    Vice Media's Doug Jossem on Ending Their Seven-Year Relationship with HBO

    Doug Jossem, the North America CRO of Vice Media, spoke to Variety’s Todd Spangler about the media company ending their seven-year relationship with HBO with the end to their award-winning show “Vice News Tonight.” “We’ve done amazing things together but with the relationship ending, Vice News does not go away in any fashion,” Jossem said [...]

Most Popular

  • Brad Pitt Adam Sandler Variety Actors

    Actors on Actors: Brad Pitt & Adam Sandler (Full Conversation)

    Brad Pitt returned to the big screen this year with Quentin Tarantino’s “Once Upon a Time in Hollywood” and “Ad Astra,” while Adam Sandler took a dramatic turn in Ben and Joshua Safdie’s “Uncut Gems.” In their “Variety Studio: Actors on Actors” conversation, Pitt talked about going to Tarantino’s house to read the one copy […]

  • Scarlett Johansson Chris Evans

    Actors on Actors: Chris Evans & Scarlett Johansson (Full Conversation)

    Marvel stars Chris Evans and Scarlett Johansson are debuting their first major film roles since they saved the universe as Captain America and Black Widow in “Avengers: Endgame”; Evans with “Knives Out” and Johansson with “Marriage Story” and “Jojo Rabbit.” In their conversation on “Variety Studio: Actors on Actors,” the two talked about “Endgame” becoming […]

Access exclusive content