Television Audience Measurement
-
TV -
TV Univision Joins 'Open A.P.' Audience-Targeting Alliance (EXCLUSIVE)
-
TV NBCUniversal Unveils New Measure for Multi-Screen Viewership
-
-
TV Nielsen Launches Tool to Assist in Advertisers' 'Audience Buying' Efforts
-
TV IPG Mediabrands, Nielsen Strike Data Pact for Broader Audience Measurement
-
Biz ESPN Says Streaming Boosts Live Viewer Ratings
-
TV TV Networks Hope to Offer 'Attribution' Ad Plans in 2018 Upfront Market
-
TV NBC Touts 100-Second Ad for Toyota
-
TV NBCUniversal Calls for Media Summit to Fix Industry's Advertising, Measurement Woes (EXCLUSIVE)
-
TV Cary Meyers Named ESPN's Senior Vice President, Fan and Media Intelligence
-
TV CBS Names Radha Subramanyam EVP, Chief Research and Analytics Officer, CBS TV Network
-
TV TV Networks Consider 'Thor' Ad-Measurement Plan With Eye Toward 2018
-
TV TV Companies Expected to Meet Friday on 'Thor' Ad Measurement Project
