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Amazon continues to have some of the best deals on tech, especially in the audio department.

Sony’s noise-cancelling headphones are currently 55% off, slashing the steep $150 price tag down to $68, the best deal they’ve seen all year. The top-selling headphones have received rave reviews from tech enthusiasts and average consumers alike since they first came out last year. And now you can get your hands on them for close to half the price.

A sub-$100 price tag is rare for a premium tech product from Sony and competitive brands. Bose’s Noise Cancelling Headphones 700 go for $379, while Apple’s AirPod Pros Max start at $479.

The new gadget’s headlining feature is its ANC (active noise cancellation), which uses microphones and speakers to reduce background and surrounding noises. While drowning out distracting noises like keyboard typing or office chatter, they also deliver crystal clear audio. They boast a powerful low-frequency response and an impressive lack of distortion at high volumes. Plus, in addition to helping with ANC, the microphones can also be used to record voice memos or talk to Siri on connected devices. All this, and they still have an expected battery life of 35 hours with ANC on, or 45 hours with it off.

Aside from upgraded technology, Sony’s headphones are sleek in design: they’re available in matte black or white and feature easy-to-reach controls on both ear cups, such as the power/pairing button and USB ports on the right, and playback, track navigation and voice assistants on the left.

Shop Sony’s noise-cancelling headphones below, but also check out more of this year’s best Prime Day deals. 

Sony Noise Cancelling Headphones WHCH710N

Courtesy of Amazon

Sony Noise Cancelling Headphones $148.00 Buy It