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TRANSACTIONAL

Partner; Global Chair, Media, Technology & Commercial Transactions Group

Hughes Hubbard

New York-based Syrkin calls on a deep knowledge of entertainment tech, serving as the primary counsel for the launch of HBO Max in its first international market, Latin America; advising Sony Music Entertainment, equity owners of “Peanuts,” on deal to make Apple Plus the new home for content inspired by the legendary cartoon strip; and handling the development of next-gen tech for Madison Square Garden’s upcoming 360-degree experience the Sphere in Las Vegas.

Going All-In on Streaming: “[The pandemic] effectively propelled the movement forward by 20 years,” says Syrkin. “Theoretically, it’s cannibalizing your own to get to a better end result.”