Nicolette Aizenberg, publicity and communications; Graham Retzik, creative marketing
Oversee marketing functions.
The company showed that patience is a virtue with its measured theatrical rollout of “Room,” which got an Oscar nom for picture and a win for actress Brie Larson. To start buzz, a teaser trailer dropped in summer, further exposure was held back until the Telluride and Toronto festivals, where the drama made waves. Then, the marketing push resumed, including release of the full trailer using favorable critic quotes. Aizenberg joined A24 a few months after its founding in 2012, after previously working at 42West, Miramax Films, Samuel Goldwyn Films and Palm Pictures. Retzik, who joined in 2014, has worked at Razorfish and Fox Searchlight.