Tim Cook
Martin Schoeller/Apple
United States

Apple Inc.



Cook proved once and for all that Apple could make engaging content along with groundbreaking must-have devices when its Apple TV+ streaming platform reeled in 35 Emmy nominations in 2021, including 20 for the comedy series “Ted Lasso,” starring Jason Sudeikis. He has also led the Cupertino, Ca.-based company to record earnings, posting $21.7 billion in profits for Q2 2021 alone, up 93% year-over-year. At the same, Cook has been dealing with pandemic-driven component shortages and fighting political pressure from Washington, D.C., and the EU to open Apple’s “walled garden” ecosystem and allow users to download apps from sources other than its tightly regulated App Store. He has spoken of his desire to have the company branch out into augmented reality and self-driving cars.


  • IBM
  • Compaq


  • Duke University (NC, USA)
  • Auburn University (AL, USA)

Variety Honors

  • 2017 Variety500 Honoree
  • 2018 Variety500 Honoree
  • 2019 Variety500 Honoree
  • 2020 Variety500 Honoree
  • Variety Power of Pride
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News from Variety

Apple Chief Tim Cook's Pay Package Ballooned to $98.7 Million in 2021

Apple Chief Tim Cook's Pay Package Ballooned to $98.7 Million in 2021

Tim Cook, CEO of Apple -- the most valuable technology company in the world -- had a compensation package worth $98.7 million last year, more than six times his haul in 2020, according to a regulatory filing.Cook's base salary for 2021 was $3 million, unchanged from the two prior years. He received a cash bonus of $12 million for the year as well as stock options worth $82.35 million, according to Apple's proxy statement filed Thursday. In addition, Cook received...


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