Simon Fuller
Jim Smeal/Shutterstock
United Kingdom

XIX Entertainment



As a music manager and TV visionary, Fuller changed global pop culture. He steered the careers of the Spice Girls as well as Carrie Underwood, Kelly Clarkson, Steven Tyler and Amy Winehouse, among others, and in the early aughts created the game-changing “Idol” format. In 2019, he announced a Spice Girls animated superhero project with Paramount — with all five participating — and continues to push for innovation, spearheading a VR venture with Swedish supergroup Abba. In a first for him, Fuller’s wildlife show “Serengeti” bowed on Discovery Channel. On the music front, the pop group Now United — 14 artists from 14 countries — unveiled last year on “The Late Late Show with James Corden” continues its world tour and partnerships with Unilever, PepsiCo and SAP. 


  • 19 Entertainment (DEFUNCT)
  • XIX Entertainment
  • Chrysalis Records

Variety Honors

  • 2018 Variety500 Honoree
  • 2019 Variety500 Honoree
Interested in org charts, contact info and more for Simon Fuller

News from Variety

Simon Fuller's Now United Launches New Member Search in Middle East, North Africa

Simon Fuller's Now United Launches New Member Search in Middle East, North Africa

Now United, the international pop group formed by "American Idol" creator Simon Fuller, has initiated a search for a new member the Middle East and North Africa. The group, comprised of 14 young artists, each from different countries, was founded with the mission of "supporting emerging music artists globally."Said Fuller: “Now United is all about incredible young talent coming together to share their passion for music and dance, and to represent their unique backgrounds in a positive spirit. The Middle...


Want more information on Simon Fuller?

Sign up for a free trial to view Simon's credits, company details, production deals, & more