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He’s gamed with rappers and athletes, published books, been a “Masked Singer” and will cameo in the upcoming Ryan Reynolds film “Free Guy.” The height of Ninja’s career seems to lack a ceiling, and his moves have ripple effects. His departure to Twitch rival Mixer in 2019 was followed by a flurry of top streaming talent forming similar deals with Mixer (owned by Microsoft), Facebook and YouTube as big tech salivated over the Twitch pie of viewers. Mixer shut down in July 2020, but Ninja is back on Twitch and exclusive this time (terms unknown, but his Mixer deal reportedly earned him up to $30 million). The Amazon-owned company is now buying up other streamers like Shroud and Summit1G in rapid succession, no longer taking them for granted again and proving Ninja is essential to its health.


  • Twitch
  • Fortnite
  • Mixer

Variety Honors

  • 2019 Variety500 Honoree
  • 2020 Variety500 Honoree
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News from Variety

LevelK Boards Danish Animated Featured 'Checkered Ninja 2' (EXCLUSIVE)

LevelK Boards Danish Animated Featured 'Checkered Ninja 2' (EXCLUSIVE)

LevelK has boarded "Checkered Ninja 2," the sequel to the hit animated feature co-directed by Anders Matthesen ("Terkel In Trouble") and Thorbjørn Christoffersen ("Ronal the Barbarian").The sales company has acquired world rights excluding the Nordics on "Checkered Ninja 2," which is the film adaptation of Matthesen's bestselling eponymous children's book. The plot revolves around Alex and the Checkered Ninja who embark on a frantic hunt for the villain Phillip Eppermint, who has evaded a prison sentence in Thailand."Checkered Ninja" broke...


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