In today's roundup, Netflix released an early slate of its 2018 documentaries and History marks high viewership for "Knightfall" and "Vikings."RATINGSThe December 6 premiere of History’s “Knightfall” was watched by more than 3.0 million Total Viewers based on Live+3 viewing (+71% over Live+SD). Week two of “Vikings” Season 5 delivered 3.5 million Total Viewers in L+3, growing +6% versus the season premiere. This marks the first time in any season that “Vikings” has seen an increase in week two.DATESNetflix announced its early slate of...
Mordecai (Modi) Wiczyk and his partner, Asif Satchu, founded Media Rights Capital (MRC) in 2006 to specialize in the creation of premium content. The Los Angeles Times once called them “young entrepreneurs to watch,” and the prediction has borne out over the company’s first decade. MRC’s balance of top-rated television shows, big-screen hits, and digital products for Fortune 500 companies have made it a leader in the field.
With all production capabilities available in-house, MRC allows artists to maintain their creative freedom. Wiczyk’s dream since his days at Harvard Business School: “To build a partnership directly with talent so that artists can own their own work.”
This is the company that produces the epic political drama “House of Cards” that put Netflix’s original programming on the map. The political drama series continues to run in 2017, with season 5 hitting Netflix not long before a second MRC-produced series, “Ozark,” premiered on the streaming service. MRC also had a busy year on the film front, with the successful bow of “Baby Driver” followed by another theatrical, “Dark Tower.” Both were mid-budget films reflecting the company’s innovative, risk-mitigating strategies.
MRC’s pioneering ways were on display nearly a decade ago with “Seth MacFarlane’s Cavalcade of Cartoon Comedy,” which featured original characters created by the tycoon of adult-oriented animated series like “Family Guy.” “Cavalcade” received a Webby Award in 2009, and it has transcended digital media with distribution on DVDs as well as through Google, YouTube, Tremor Media and Hulu. The relationship with MacFarlane also brought MRC box office success with the movies “Ted” and “Ted 2.”
Wiczyk honed his business acumen as a partner at the Endeavor Agency, where he specialized in film and television finance, raising more than $900 million for film and TV projects.