Maryam Eid AlMheiri
Saeed Jumoh Photography
United Arab Emirates
2020

twofour54

Maryam
Eid
AlMheiri

CEO, Media Zone Authority / Vice Chair

AlMheiri moved up to vice chair of the board that provides infrastructure and incentives to more than 500 entertainment companies in the UAE after the company welcomed veteran U.S. film and TV executive Michael Garin as its CEO in February 2020. She’d previously held the position at the 12-year-old banner that is part of the Media Zone Authority. She co-produced the world’s first Arabic-language, U.S.-style soap opera, “Inheritance” as Twofour54 was luring international film shoots thanks in part to a 30 percent regional production rebate. The company is moving to a larger facility on Yas Island with state-of-the-art TV studios and office space for media companies including Apple and CNN even as it builds a Studio City complex in the Mina Zayed waterfront area, with a 74-acre backlot and water tanks.

Career

  • twofour54
  • Media Zone Authority - Abu Dhabi

Variety Honors

  • 2018 Variety500 Honoree
  • 2019 Variety500 Honoree
  • Women's Impact
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News from Variety

U.S. Exec Michael Garin Appointed CEO of UAE Media Hub Twofour54

U.S. Exec Michael Garin Appointed CEO of UAE Media Hub Twofour54

Veteran U.S. film and TV executive Michael Garin has been appointed CEO of Abu Dhabi's twofour54, the outfit that provides infrastructure and incentives to more than 500 entertainment companies and drives media and entertainment industry growth in the United Arab Emirates.Set up in 2008 and named after Abu Dhabi’s geographical coordinates, this so-called media zone is the Gulf region's leading content creation hub. It recently spawned the world’s first Arabic-language, U.S.-style soap opera, “Inheritance” and has been increasingly luring international film...

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