ABC Entertainment 
The CW Network 
Touchstone Television 
Mark Pedowitz has been guiding the CW as network president for just over four years from his corner office in Burbank’s Pinnacle complex. The inviting space is peppered with symbols of current success, from bound volumes of classic DC Comics to a signed poster of longrunning “Supernatural.” A custom-made Scrabble board framed on the wall serves as a reminder of previous achievements. The going-away present from when he departed ABC lists “generous” and “integrity” among his best traits. Then there’s...
The CW Network
Mark
Pedowitz
Chairman / CEO
Serving as president of the CW since 2011, Pedowitz was elevated to chairman and CEO in January 2020, reaffirming nearly a decade’s worth of programming cultivation at the ViacomCBS-WarnerMedia joint venture. He focused on shifting the network’s younger, female linear audience to one reaching a wider demographic, and more recently landed full in-season digital rights to new CW scripted series to keep viewers coming back to the network’s streaming platforms. On his watch, originals have surged to 18 annual scripted series, with “The Flash,” “Arrow” (now ended) and “Riverdale” boons for viewership, and continuous commitment to inclusion is marked by “Batwoman,” the first primetime series with an openly gay superhero.
