Marc Geiger
United States


Geiger’s blend of contemplative strategizing and assertive dealmaking have been a hallmark of his career going back to his days co-creating Lollapalooza and later ARTISTdirect. In 2019, he brought the juggernaut music gathering to Sweden utilizing WME’s festival division, the only one of its kind. He and his staff of 200 booked over 35,000 shows in 2018 and landed over 60 percent of the headliners playing the major U.S. music fests. Geiger facilitated many of WME’s notable recent signings, including Demi Lovato, Gwen Stefani, Juice WRLD, Marshmello, Rosalía and the Zac Brown Band. In addition, he recruited Lucy Dickins from International Talent Booking to run his agency’s U.K. music division — and brought along her clients Adele, Mumford & Sons, Laura Marling and James Blake. He left WME in June 2020.


  • WME


  • University of California–San Diego (CA, USA)

Variety Honors

  • 2017 Variety500 Honoree
  • 2018 Variety500 Honoree
  • 2019 Variety500 Honoree
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News from Variety

Marc Geiger, WME's Global Head of Music, Exits Agency

Marc Geiger, WME's Global Head of Music, Exits Agency

Marc Geiger, WME's global head of music, is exiting the agency he's called home since 2003. In addition, WME’s Co-Head of Music Sara Newkirk Simon will transition to a consultant role with WME parent company Endeavor.Lucy Dickins is upped to co-head of WME’s Music division, joining Scott Clayton and Kirk Sommer who also retain the titles of co-heads. The three will run the agency's music division.“Under Marc’s leadership, WME’s Music division has become a global powerhouse,” said Lloyd Braun, president...



What’s the best piece of advice you’ve been given in your career?

“Always move and take some action. That way everyone else watches what you are doing and is playing defense.”

What or who inspires you?

“1. Ari and Patrick (Co CEO's WME-IMG) and 2. A desire to drive change and innovate.”

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