Lars Wingefors
Courtesy of Embracer Group
Sweden
2022

Embracer Group

Lars
Wingefors

Founder / CEO

With more than 200 games in development across 131 studios spread across over 40 countries, Wingefors’ holding company possesses an intense portfolio of IP that is made up of over 850 franchises it either owns or controls. Additions to this collection in 2022 kicked off with the March acquisition of comics house Dark Horse Media, then to the purchase of studios from Square Enix that added “Tomb Raider” to the fold. In August, Embracer also became the new owner of Middle-­earth Enterprises, the company managing media rights to “The Lord of the Rings.” With Warner Bros.’ domain over those rights ending the same year Amazon premiered “The Rings of Power” as the most expensive TV series of all time, this has positioned Embracer as a potential player in ­Hollywood — perhaps as an acquisition target itself.  

Career

  • Embracer Group

Variety Honors

  • Gaming Leaders
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News from Variety

THQ Nordic Raises 2.09 Billion SEK to Finance New Acquisitions

THQ Nordic Raises 2.09 Billion SEK to Finance New Acquisitions

Video game publisher THQ Nordic recently raised 2.09 billion Swedish Krona (about $223 million USD) that will go toward expanding its ever-increasing portfolio, it announced on Thursday.The company issued 11 million Class B shares and said it plans to use the proceeds to "finance new acquisitions of franchises, game development studios, or other assets which complement the operations, and to enable a higher rate of investment in the development of the company."THQ Nordic has been extremely busy over the last...

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