PARANORMAL ACTIVITY 
PURGE, THE 
WHIPLASH 
Veteran movie producer Jason Blum sees big changes ahead in film distribution."I think there are some movies that will stay in the traditional movies and most movies where the windowing will collapse," he told the crowd Monday at the Code Media conference in Laguna Niguel, Calif., specifying a 12-18 month time frame.Blum, who specializes in producing low-budget films with a knack for scoring on the upside, believes fillmmakers who are hung up on seeing their work on the big screen...
Blumhouse Productions
Jason
Blum
Founder / CEO
Jason Blum’s ability to generate big scares with tiny budgets became abundantly clear with 2007’s sleeper hit “Paranormal Activity,” which spawned one of Blum’s most successful film franchises. “The Purge,” “Insidious” and “Sinister” franchises soon followed under the Blumhouse Productions banner.
By getting talent to accept a percentage of profits and a lower up-front fee, Blum has managed to keep production costs down. As he told Variety before 2016’s SXSW, “They wouldn’t work with us multiple times if they didn’t have a good experience. With our model, they’re not working for money up front. The most important part of the overall strategy is that people take bets on themselves and if it works out, they’re well compensated for it.”
He’s also experimenting on the distribution side with his BH Tilt multi-platform release label.
Blum’s success extends to television as well, with series including “Ascension,” “Stranded,” “The River,” and “Eye Candy.” But Blum’s interests extend beyond scripted fare. He produces unscripted television like “RuPaul’s Drag Race,” and executive produced projects as different as HBO’s award-winning docu-series “The Jinx: The Life and Deaths of Robert Durst” and mini-series “The Normal Heart.”
