Luyuan Fan
Alibaba Pictures

Alibaba Pictures Group


Chairman / CEO

Fan was scarcely known to the creatives of the film and entertainment industry before he got the top job at stockmarket-listed Alibaba Pictures in mid-2017, inheriting the chairman and CEO roles of predecessor Yu Yongfu. But as a 10-year veteran of Alibaba, he garnered a reputation for getting things done. He was previously senior VP at the Alipay division and is credited as co-founder of Tao Piao Piao, Alibaba’s dominant platform for online ticketing. As chairman of the overarching digital media and entertainment group, Fan is tasked with unifying streaming (through video hosting service Youku) and the finance, tech, and production operations of Alibaba Pictures. His emphasis is on building a digital infrastructure and data giant rather than creatively leading the Chinese industry.


  • Tao Piao Piao
  • Alibaba Digital Media and Entertainment Group


  • Cheung Kong Graduate School of Business (Beijing, China)

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Alibaba Pictures Adds Fan Luyuan as CEO

Alibaba Pictures Adds Fan Luyuan as CEO

Alibaba Pictures Group has appointed Fan Luyuan as its CEO and chairman of the company's executive committee. He takes over the two titles from Yu Yongfu, who was appointed in December as APG's multi-titled supremo.Fan will report to Yu, who still retains four other job titles at APG, including executive chairman and executive director. Yu is stepping aside in order to pursue his leadership of the wider matrix of digital entertainment and media operations at parent company Alibaba.Fan first joined...


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