Blair Rich
Courtesy of Warner Bros.
United States


President, Worldwide Marketing

Rich took the reins on global marketing for Warner Bros. Pictures and Warner Bros. Home Entertainment in January 2018. Highlights from the past year include the studio’s buzzy remake of “A Star Is Born,” which earned $434 million worldwide, and “Aquaman,” now DC Films’ highest-grossing film of all time with an international take of $1.148 billion. She also scored a massive success with “Crazy Rich Asians,” purposefully giving ownership of the story to the Asian community before taking the film to a broader audience — and scoring $175 million at the domestic box office. As content delivery evolves in the face of massive marketing campaigns, Rich remains a big believer in theatrical distribution. A Warners longtimer, she joined 22 years ago as a marketing trainee.




  • Georgetown University (DC, USA)

Variety Honors

  • 2018 Variety500 Honoree
  • 2019 Variety500 Honoree
  • Marketing Impact
  • Variety Power of Women
  • Women's Impact
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News from Variety

Josh Goldstine Emerges as Frontrunner for Top Warner Bros. Marketing Job (EXCLUSIVE)

Josh Goldstine Emerges as Frontrunner for Top Warner Bros. Marketing Job (EXCLUSIVE)

Veteran Hollywood executive Josh Goldstine has emerged as the frontrunner for the president of worldwide marketing post at Warner Bros. Pictures, multiple insiders told Variety.Goldstine is already a consultant for the studio, where he is working on such titles as "Godzilla vs. Kong" and "Judas and the Black Messiah." Goldstine's hire would fill the vacancy left by former president Blair Rich who will exit the studio at the end of 2020.Warner Bros. declined to comment on the matter. Representatives for...


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