NBA Entertainment 
Cravath, Swaine & Moore 
MICHAEL JORDAN: TO THE MAX 
South by Southwest has set NBA commissioner Adam Silver as the opening featured speaker for its SXsports conference on March 11.Silver succeeded David Stern as commissioner in February 2014, after eight years as deputy commissioner. Two months later, Silver banned Los Angeles Clippers owner Donald Sterling from the NBA for life in response to racist comments made by Sterling, fined him $2.5 million and urged owners to vote to expel Sterling from ownership of the Clippers.The three-day sports-focused track of...
NBA Entertainment
Adam
Silver
Commissioner
The five-year contract extension the NBA granted Silver in June was a no-brainer, given the unprecedented growth the league has experienced since he became commissioner. He kicked off his tenure in 2014 with a nine-year, $24.1 billion TV and media rights deal with Disney and Turner Sports in 2014. Since then, the value of the league’s 30 teams has risen from $12 billion to $60 billion and it’s set successive attendance records four years running. This year, he demonstrated his continued commitment to speeding up the game with a proposed [check at press time] reduction of the shot clock from 24 to 14 seconds, and indicated the league will likely eliminate the “one-and-done” rule and allow players to enter the league at 18 without spending a year in college.
