“Gossip Girl” is back — and is giving viewers a deeper look into Manhattan’s new elite via the revival series’ official trailer.
Soundtracked by an impressive and all-too-perfect sync of Frank Ocean’s “Super Rich Kids,” the footage proves that the new “Gossip Girl” cast still has plenty of drama to go around. The trailer features a classic tale: a new girl moves to town and the popular group takes her in, only to realize that she may be less innocent than she seems.
Then there’s the ever-present threat of Gossip Girl, which has been given a modern life in the form of an Instagram account. Clips of epic parties, fashion shows and secret kisses round out the two-minute trailer, guaranteeing intrigue from even the most die-hard fans of the original show.
Plot details have been kept under wraps for the revival, with this trailer giving the most insight into the show’s plot line thus far. HBO Max dropped the characters’ names on Instagram earlier this year, paired with short, cryptic descriptions. According to the trailer, it appears that Julien Calloway (Jordan Alexander) is the group’s Blair-esque ringleader, along with Otto “Obie” Bergmann IV (Eli Brown) as her boyfriend. Zoya Lott (Whitney Peak) is the new girl in town, who just might step on the wrong toes.
Beyond Alexander, Brown and Peak, HBO Max’s “Gossip Girl” stars Thomas Doherty, Tavi Gevinson, Emily Alyn Lind, Evan Mock, Zion Moreno and Savannah Lee Smith. The revival promises to explore how social media, and the landscape of New York, have changed since the original series ended in 2012.
“Gossip Girl” was developed by showrunner Joshua Safran, who was a writer and executive producer on the original series. It is based on the novels by Cecily von Ziegesar and the original show, developed by Josh Schwartz and Stephanie Savage. The revival series is produced by Fake Empire and Alloy Entertainment in association with Warner Bros. Television and CBS Studios. The series is written, executive produced and developed by Joshua Safran of Random Acts. Other executive producers include Schwartz and Savage of Fake Empire, as well as Leslie Morgenstein and Gina Girolamo of Alloy Entertainment. Lis Rowinski of Fake Empire serves as co-executive producer, Karena Evans directs two episodes and original costume designer Eric Daman rejoins the series.
“Gossip Girl” premieres on HBO Max July 8. Watch the trailer below.