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Fox News’ Tucker Carlson Remains Under Madison Ave. Scrutiny

Another advertiser has indicated that it is no longer running its commercials on Fox News Channel’s “Tucker Carlson Tonight,” a sign that the program remains under scrutiny from sponsors a few weeks after the host made controversial remarks about immigrants.

Red Lobster Hospitality, a restaurant chain that is owned by Golden Gate Capital, confirmed it had removed its commercials from the Fox News Channel primetime program, joining advertisers such as  Samsung, SodaStream and Pfizer Inc. Approximately 20 advertisers have moved their ads off the show since Carlson suggested he felt immigration was making the United States “dirtier.” Since that time, the program has become a target for several advocacy organizations.

“It is a shame that left wing advocacy groups, under the guise of being supposed ‘media watchdogs’ weaponize social media against companies in an effort to stifle free speech. We continue to stand by and work with our advertisers through these unfortunate and unnecessary distractions,” Fox News said in a previous statement. Fox News has said advertisers who pulled commercials from Carlson’s show have continued to run spots on the network, which had not lost any advertising revenue.Fox News added: “We cannot and will not allow voices like Tucker Carlson to be censored by agenda-driven intimidation efforts from the likes of Moveon.org, Media Matters and Sleeping Giants. Attempts were made last month to bully and terrorize Tucker and his family at their home. He is now once again being threatened via Twitter by far left activist groups with deeply political motives. While we do not advocate boycotts, these same groups never target other broadcasters and operate under a grossly hypocritical double standard given their intolerance to all opposing points of view.”

Carlson’s program has since late December run with fewer national commercials, and more promos and direct-response ads.

Some other sponsors have issued statements indicated they will stay with their current schedules on Fox that include “Tucker Carlson Tonight.” Bayer, John Deere, AstraZeneca and Sanofi have all said they won’t make changes to the way their commercials appear on the network.

 

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