ProSiebenSat.1 Looks to Offload or Find Partner for Red Arrow Studios

German media giant ProSiebenSat.1 has launched another strategic review of its Red Arrow Studios and is looking to sell or set up an industry partnership for the unit’s international production and distribution business. Red Arrow Studios comprises 20 production companies which span Europe and the U.S. and which make dramas such as Amazon’s “Bosch” and unscripted series like “Married at First Sight.” It also has a sales arm that is a perennial presence at Mipcom and the major TV markets.

Variety has confirmed that ProSiebenSat.1 is not committed to a full sale of Red Arrow but is open to various outcomes. It is testing the waters with potential investors and partners, and has brought in investment bank Morgan Stanley to handle the process.

The unit’s domestic production business and the digital operation are not part of the new review process. ProSiebenSat.1 had conducted an earlier strategic review to decide the company’s direction, at which point management ruled out a full disposal of Red Arrow Studios. That strategy has changed under Max Conze, who joined as CEO last year. James Baker also stepped up to CEO at Red Arrow Studios in 2018, amid a period of staff turnover at the producer-distributor.

The content business has been turning in decent numbers for ProSiebenSat.1 in recent months, with revenues and profits rising in its latest results.

With Endemol Shine seemingly still looking for suitors, some of Europe’s best-known big production houses could soon find themselves with new owners. At the same time, new players such as the German-based film and TV production and distribution business backed by KKR are emerging.

Former Sky exec Baker, speaking to Variety in July, said Conze had tasked Red Arrow with working more closely with ProSiebenSat.1’s portfolio of channels. “There has been a step-change in the last year since Max came on board where he has been saying, ‘How do we get a lot closer to our channel partners at ProSieben and Sat.1 and start to work on making more non-scripted?’ Red Seven, our main German producer, will make a lot more shows for those German channels,” Baker said.

German website DWDL.de was first to report the news of a potential Red Arrow sale. It said that investors have until mid-September to register initial expressions of interest.

More TV

  • Christopher Meloni Elliot Stabler Law and

    Elliot Stabler 'Law & Order: SVU' Spinoff With Christopher Meloni Set at NBC

    Christopher Meloni is bringing his “Law & Order: SVU” character back to television. Variety has confirmed with sources that Meloni will return as Elliot Stabler in a new NBC series that hails from “Law & Order” mastermind Dick Wolf. The show has received a 13-episode order at the broadcaster. The show will reportedly follow Stabler as [...]

  • New Orleans Saints running back Latavius

    CBS, NBC Nab New NFL Wild-Card Games in Expanded Season

    The NFL will be seen by a wider crowd – including kids – after the league struck deals with CBS and NBC to show new Wild Card games to audiences via such outlets as Telemundo and Nickelodeon. The NFL’s various teams approved the expansion of the game’s post-season, a move that had previously been set [...]


    'How To Get Away With Murder' Team Reflects on Road to Series Finale

    Viola Davis never wanted to be a TV character, but for the last six years much of her professional life has been devoted to being just that — the brilliant but often intimidating Annalise Keating on ABC and Shondaland’s “How To Get Away With Murder.” Now, the show is wrapping up its six-season run with [...]

  • I Know This Much Is True

    HBO Moves Mark Ruffalo Limited Series 'I Know This Much Is True' to May

    HBO has shifted the premiere date of the Mark Ruffalo-led limited series “I Know This Much Is True.” The six-episode series will now debut May 10. It was originally set to begin airing on April 27. The show moves into the date previously reserved for the limited series “The Undoing” starring Nicole Kidman. HBO announced [...]

  • Illustration of the video streaming company

    Video Streaming to TVs Soared 85% in U.S. in First Three Weeks of March, Nielsen Says

    During the coronavirus pandemic, Americans are staying home — and, as you would expect, they’re streaming more than ever. U.S. consumers’ viewing of streaming has continued to increase through March. Over the first three weeks of March 2020, the total estimated number of minutes streamed to the TV was 400 billion, up 85% compared with [...]

  • The Nanny Zoom Chat Quarantine

    'The Nanny' Original Cast to Reunite For Virtual Table Read (EXCLUSIVE)

    Nanny Fine, Maxwell Sheffield and the rest of the gang are getting back together on April 6 — but not in the way you might think. “The Nanny” creator and star Fran Drescher teased on her Twitter page last week, in response to a fan who wanted to watch the popular ’90s sitcom online, that [...]

  • Roman Ritual

    ‘[REC]’s’ Paco Plaza, Enrique Lopez Lavigne Set to Adapt ‘Roman Ritual’ (EXCLUSIVE)

    MADRID — Paco Plaza, co-director of [“REC”] and Netflix hit “Veronica” – is attached to write and direct “Roman Ritual,” inspired by the cult graphic novella from Spain’s El Torres,  and created together with producer Enrique López Lavigne (“28 Weeks Later,” “The Impossible”). Envisaged as an event series – and sure to discomfit some and [...]

More From Our Brands

Access exclusive content