×

Kate del Castillo Signs Development Deal with Endemol Shine Boomdog (EXCLUSIVE)

Endemol Shine Boomdog, the Mexico City-based division of Endemol Shine North America, has signed a development pact with actress Kate del Castillo and her fledgling Cholawood Productions company.

Founded by Del Castillo and her partners, entertainment industry exec Carmen Cervantes and journalist Jessica Maldonado, Cholawood will be based out of Endemol Shine’s Los Angeles headquarters.

Del Castillo will both produce and star in shows that will be jointly developed between Cholawood and Endemol. Flavio Morales, Endemol Shine Latino’s Los Angeles-based executive VP of U.S. Initiatives, will oversee the projects with Del Castillo and her Cholawood team.

“It’s an ideal time for Latina-led content; we need more projects told from a woman’s point of view,” said Del Castillo of her company’s mandate to produce more premium content with strong female and Latino characters. The first-look deal could encompass scripted and unscripted television, feature films and documentaries.

Both sides are currently exploring scripted and unscripted development opportunities in both English and Spanish.

While unclear on which projects in the pipeline will first go into production, Endemol Shine Boomdog CEO Alejandro Rincon cited the company’s push to grow its scripted programming content.

“We’re hoping to enlist other big talent and producers to similar development deals,” he said.

Del Castillo said she feels the time is ripe for pitching Latino-focused stories.

“We are here to create a new narrative empowering the Latina and Latino communities. It’s time for us to steer away from stereotypes and clichés,” said Del Castillo. The pact comes at a time when the latest studies continue to report the lack of representation of Latinos both behind and in front of the camera, especially in film.

Best known for her starring role in Telemundo’s smash drama “La Reina del Sur” and her Netflix productions “Ingobernable” and “The Day I Met El Chapo,” Del Castillo next appears with Will Smith and Martin Lawrence in the upcoming action comedy “Bad Boys for Life,” the third installment of the “Bad Boys” franchise.

Endemol Shine Boomdog produces such hit series as “Chumel Con Chumel” (HBO), “MasterChef Latino” (Telemundo), “MasterChef Mexico” (Azteca), “Mira Quien Baila” (Televisa/Univision), “Nicky Jam: El Ganador” (Netflix/Telemundo), “LOL” (Amazon) and “Me Caigo de Risa” (Televisa). The studio’s drama series “El Vato” (Netflix/Universo) snagged an International Emmy Award last year.

Endemol Shine Boomdog recently announced a production and development deal with Televisa, which included the top-rated Mexican adaptation of music competition show, “The Masked Singer.” In August, Amazon Prime licensed the studio’s upcoming drama series about ‘70s pop band phenomenon Menudo in Súbete a mi Moto,” co-produced with Somos Productions and Piñolywood Studios.

(Pictured: Carmen Cervantes, Kate del Castillo and Jessica Maldonado)

More TV

  • WATCH WHAT HAPPENS LIVE WITH ANDY

    Karlie Kloss Reveals Voting Plans After 'Project Runway' Kushners Viral Moment

    Andy Cohen wasted no time addressing the elephant in the room when Karlie Kloss visited “Watch What Happens Live” on Thursday night. Though Kloss “was honored to be one of the first memes of the decade” — referring to her now-viral moment with booted “Project Runway” contestant Tyler Neasloney, who referenced her in-laws, the Kushners, [...]

  • Marta Kauffman Television Producer

    Norman Lear Award Recipient Marta Kauffman Got Her Start From the TV Icon

    As fate would have it, Norman Lear gave Marta Kauffman, recipient of this year’s Norman Lear Achievement Award in Television at the PGA Awards, her first job in television development close to 35 years ago. The result was “The Powers That Be,” which Kauffman created with David Crane and Lear executive produced. The NBC sitcom [...]

  • Bill Hemmer Prepares for New Spotlight

    Bill Hemmer Prepares for New Spotlight at Fox News

    Bill Hemmer has for years helped boost some of the best-known personnel on Fox News Channel. Now he’s about to get his own spotlight. Hemmer on Monday will take over Fox News’ 3 p.m. slot. That’s the time period  previously anchored by Shepard Smith. The one that’s supposed to be the showcase for the network’s [...]

  • 'Servant' Boss Breaks Down Season 1

    'Servant' Boss Breaks Down Season 1 Finale Cliffhanger, Plans for Season 2

    SPOILER ALERT: Do not read if you have not yet watched the first season finale of “Servant,” streaming now on Apple TV Plus. Tony Basgallop’s “Servant” for Apple TV Plus began with a young woman named Leanne (Nell Tiger Free) being brought into a couple’s home to care for their reborn doll. Dorothy (Lauren Ambrose) [...]

  • peacock-ads-NBCU

    NBCU's Peacock Marks Media's Latest Try to Connect Consumers, Commercials

    In an era when consumers feel more empowered to avoid TV commercials, NBCUniversal is the latest media company to try to get them to bring ads back into their TV lives. One of the key selling points of big streaming-video services like Netflix and Disney Plus is that subscribers don’t have to endure the commercial [...]

  • Our Planet BTS BBC

    U.K. Entertainment Industry Moves Beyond London

    When Channel 4 launches its daytime current-affairs program “The Steph Show” this spring, it will mark a milestone in the U.K. broadcaster’s output.  Like most of the British film and TV industries, Channel 4 has been heavily London-centric. By contrast, “The Steph Show,” starring journalist and presenter Steph McGovern, was commissioned by the network’s new [...]

  • Hillary Clinton Chelsea Clinton

    Hillary Clinton Urges Dems to 'Vote for the Person Most Likely to Win' in 2020

    Hillary Clinton called for Americans to come to grips with “basic facts” of reality in an appearance at the Television Critics Association winter press tour on Friday. “We’ve got to somehow understand that you can’t make good decisions in a democracy if we can’t even agree on basic facts, if we cant have some understanding [...]

More From Our Brands

Access exclusive content