You will be redirected back to your article in seconds

Eva Longoria Reveals That Time’s Up Is Looking to Get Involved in 2020 Election  

Eva Longoria said Thursday in Cannes that Time’s Up, the progressive movement pushing for gender equality in the workplace that she co-founded, is looking for ways to be more politically active in the 2020 polls. “We’re trying to figure out what is Time’s Up’s role in these elections, and how can we have an impact,” she said at a Kering Women in Motion talk at the Majestic Hotel.

Longoria said that the group’s efforts ahead of next year’s elections need to focus not only on the presidential contest, but on down-ballot votes at state and local levels, the consequences of which can be even more far-reaching. “We see what’s happening in Alabama right now, which is crazy, archaic, not progressive, not American,” she said, referring to that state’s recent passage of an anti-abortion law. “That’s a state legislature.”

Last year, Longoria executive produced the Netflix documentary “Reversing Roe,” which examined the widening efforts to overturn the landmark Supreme Court decision that legalized abortion. One measure she suggested Time’s Up can take to push for policy change is to publish report cards on legislators, grading their performance on progressive initiatives.

She pointed to the legislation in Alabama and other states as part of a wider “domino effect” of intolerance that’s sweeping across the globe. “What’s happening in Alabama is so important in the world,” she said. “It’s going to affect everybody if we don’t pay attention.”

For years, the “Desperate Housewives” star has been an outspoken advocate on issues ranging from women’s rights to greater representation for the Latino community. Those efforts, she said, took on greater importance after the birth of her son last year. “My activism and charitable work has a sense of urgency now,” she said. “Now that I have a son, I’m like, ‘Oh my God, we have to fix the world!’”

Despite the wave of public conversation around gender parity and diversity in the entertainment industry, Longoria said much work remains to be done to achieve the goal set by Time’s Up to achieve 50-50 workplace equality in Hollywood by 2020. “The statistics are going the wrong way,” she said. “We’re not improving.”

Longoria spoke about her own efforts as a producer, such as on the upcoming ABC series “Grand Hotel,” to push for workplace equality. “I think it’s important once the door is open and you’re there, to leave the door open for other women,” she said. “We have to start building this pipeline of talent. If they don’t get the opportunity, then how are they ever going to be ready?”

Despite the challenges, Longoria said she’s seen an upside to recent public discourse in Hollywood. “The great thing that has happened out of the Me Too movement and Time’s Up is that women are talking to each other,” she said. “We have now this wonderful sisterhood and community of information.”

That community, she said, will ultimately be the driver of change. While stressing the importance of educating male gatekeepers about the vast pool of untapped talent that women represent, Longoria suggested that was just the first step. “We need to not only educate the gatekeepers that there’s a pool of talent we’re not tapping into, which are women, but to change those gatekeepers.”

More TV

  • The Outsider HBO

    TV Ratings: 'The Outsider' Is Growing and Matching 'Watchmen' So Far on HBO

    Watch out “Watchmen,” there’s a new word-of-mouth hit on the block at HBO. The premium cabler’s adaptation of Stephen King’s novel “The Outsider” is putting up solid viewership numbers through four episodes, and has shown excellent growth from week-to-week. Sunday night’s episode, the fourth so far, garnered almost 1.5 million viewers across all of HBO’s [...]

  • HBO Max logo

    'Broad City,' 'Good Place' Teams Set HBO Max Comedy Pilot

    HBO Max has ordered a comedy pilot for an untitled single-camera series from Paul W. Downs, Lucia Aniello, and Jen Statsky. All three serve as writers and executive producers on the pilot, with Mike Schur also executive producing. Downs, Aniello, and Statsky all previously worked together on the critically-acclaimed Comedy Central series “Broad City,” while [...]

  • TODAY -- Pictured: Carson Daly, Craig

    NBC News Has Considered Fifth Hour of 'Today' (EXCLUSIVE)

    Under the right circumstances, NBC might want to consider changing the name of its morning franchise from “Today” to “Nearly All Day.” NBC News has considered the prospect of creating a fifth hour of “Today” on weekdays, according to two people familiar with the matter, the latest nod to the growing spotlight many broadcast networks [...]

  • China leads the world in volume

    China Suspends Film Shoots Across the Country as Coronavirus Epidemic Worsens

    The largest film studio on the planet, China’s Hengdian World Studios, has announced it will shut down indefinitely, as productions in other parts of the country also announce they are closing up shop in light of the worsening coronavirus epidemic.  On Monday, the local government management committee in charge of the experimental industrial zone where [...]

  • Univision logo

    Final Bids for Univision Communications Expected by Next Week

    The sale process around Univision Communications is set to accelerate as final bids for the Spanish-language broadcaster are believed to be due by the end of next week. Univision hung out the “for sale” sign last July, when the company hired Morgan Stanley, Moelis & Co. and LionTree to advise on a sale process that [...]

  • Liz Heldens

    Liz Heldens Sets Drama Pilot 'Big Leap' at Fox

    “The Passage” creator Liz Heldens has scored a drama pilot order at Fox for the 2020-2021 season. The one-hour project is titled “The Big Leap.” Inspired by the UK docuseries “Big Ballet,” the show centers on a group of diverse underdogs from all different walks of life who compete to be part of a competition [...]

  • advertising placeholder NEW

    Procter & Gamble Gets Ready to Make Content for TV's Streaming Wars

    AT&T, Comcast and Walt Disney aren’t the only big companies eager to get into streaming-video. Procter & Gamble, one of the world’s most influential advertisers, is looking to do the same. P&G. the maker of Pampers, Crest and Bounty, among other popular supermarket staples, has struck a partnership with Stone Village Television, the production company [...]

More From Our Brands

Access exclusive content