×
You will be redirected back to your article in seconds

Recording Academy CMO Evan Greene Stepping Down

Evan Greene, chief marketing officer at the Recording Academy since 2003, will be stepping down from his post to “partner on the launch of a new boutique marketing consultancy focusing on the intersection of music, sports and entertainment,” according to an announcement, which says details about his new venture will be forthcoming.

Greene established the Academy’s first marketing department, building partnerships and launching the organization’s first modern branding campaign, global licensing program and Grammy-branded concert events, among other accomplishments. His efforts helped bring the Academy and the Grammys consistent recognition via awards at the Clios and Cannes Lions.

“Over 15 years ago, Evan was chosen to build and lead the Recording Academy’s first-ever marketing department, and throughout his tenure, his work has fundamentally repositioned not only the iconic Grammy brand, but also the Recording Academy brand,” said outgoing Academy president and CEO Neil Portnow. “Having established the Academy’s marketing strategy, he has been instrumental in re-shaping the organization from a marketing and brand perspective, and his impact will be felt for many years.”

The announcement comes two weeks after the Grammy Awards took place in Los Angeles on Feb. 10.

 

 

More Music

  • AMERICAN IDOL - "218 (Season Finale)"

    Adam Lambert Does Double Performing Duty on 'Idol' as New Winner is Crowned

    A new “American Idol” winner was crowned Sunday night, but not before Adam Lambert returned to the stage for the season finale for a pair of performances that included his new single and a duet with eliminated contestant Dimitrius Graham Sunday. The show concluded with Louisiana teen Laine Hardy showered in confetti as he was [...]

  • Beyonce Emilia Clarke

    Emilia Clarke Worried Beyonce Would Hate Daenerys After 'Game of Thrones'' Final Season

    After eight seasons as the Mother of Dragons, “Game of Thrones” star Emilia Clarke has a lot of celebrity fans. But the most impressive? Probably Queen Bey. In a New Yorker interview posted after Sunday night’s series finale, Clarke revealed that she met Beyonce at an Oscars after-party hosted by the musician and her husband, [...]

  • Zia McCabe, Brent DeBoer, Courtney Taylor-Taylor,

    Concert Review: The Dandy Warhols Need No Confetti at 25th Anniversary Show

    When the Dandy Warhols released their first album in 1995, the year’s bestselling record came from Hootie and the Blowfish. Suffice it to say, a lot has changed in the music industry and the world since Courtney Taylor-Taylor and Peter Holmström met in Portland, Oregon and decided to form a band. Yet on Saturday night [...]

  • John Mayer Madonna

    The College Dropouts: John Mayer, Madonna Among Music Stars Who Didn't Graduate

    It’s commencement time at colleges coast to coast, which means seeing successful musicians at podiums receiving honorary degrees — among them, Justin Timberlake at Berklee College of Music and Jon Bon Jovi at the University of Pennsylvania. But the music world is full of stars who never matriculated and still managed to come in at [...]

  • ‘Hitsville: The Making of Motown’ Acquired

    ‘Hitsville: The Making of Motown’ Acquired by Showtime for U.S.

    Polygram Entertainment, Universal Music Group’s film and television division, along with Capitol Music Group, Motown Records and Fulwell 73 announced today that “Hitville: The Making of Motown” has been acquired by Showtime for release in North America with plans for a fall premiere, and Altitude for theatrical release in the UK and Ireland. The feature-length [...]

  • Dimitri Vegas

    Dimitri Vegas Talks 'Rambo V: Last Blood' Role, Working With Sylvester Stallone

    Dimitri Thivaios, better known as dance music’s Dimitri Vegas, is taking his skills beyond the DJ booth, picking up a major film role in the forthcoming “Rambo V: Last Blood.” The Belgium-born Thivaios, who headlines massive EDM festivals like Tomorrowland with his brother Michael (they perform under the banner Dimitri Vegas and Like Mike), has [...]

More From Our Brands

Access exclusive content