×

BMG Production Music Rebrands, Launches ‘Hidden Hit Maker’ Initiative

BMG Production Music (BMGPM) has revealed a new brand identity as well as a new initiative called “Hidden Hit Makers.”

The Hidden Hit Makers concept first launched at South By Southwest in the form of Goodstock, which was billed as “the world’s first stock music festival.” Featuring BMGPM performing artists MOA, Caleb Hawley and Dave Cavalier, the showcase aimed to show that production music, while not the sexiest sector of the music business, could hold its own in a live setting.

“Following the brilliant stunt that was Goodstock festival at SXSW, BMGPM continues to show it believes in the power of production music with this focussed rebrand and continued championing of Hidden Hit Makers,” said John Clifford, senior vice president of global, sales, marketing and Repertoire at BMGPM.

BMGPM’s rebrand follows two years of expansion. Since its launch in 2017 BMGPM, acquired AXS Production Music (France), Immediate Music (U.S), Big Bang & Fuzz (Australia), Deep East Music (U.K.), Telemusic (France) and launched custom music house Altitude Custom.

Added Clifford: “We provide a unique offering in this space and will continue to listen, respond and surprise — never missing a beat, like our talented network of hidden hit makers. We chart our success outside of the charts and boldly work in the shadows, ensuring that our creative industry clients remain in the limelight — we are on their team.”

More TV

  • Brazilian President Jair Bolosnaro attends the

    Bolsonaro Threatens Brazil’s Central Film Fund with Censorship or Closure

    In typical shoot-from-the-hip remarks, Brazil’s far-right president Jair Bolsonaro has declared that Ancine, Brazil’s powerful state-backed federal film agency, should accept “filters”or face closure. “If it can’t have a filter, we’ll close Ancine, or privatize it,” Bolsonaro added, attacking Ancine, which plows some $300 million a year into Brazil’s film and TV industries, for supporting [...]

  • Variety Cord Cutting Placeholder Cable

    CBS Stations Go Dark on AT&T's DirecTV, U-verse Platforms Amid Contract Battle

    CBS’ 28 O&O stations are going dark for about 6.6 million subscribers of AT&T’s DirecTV and U-verse platforms as the Eye and AT&T battle over a new retransmission consent contract. The blackout affects CBS and CW-affiliated stations in 14 major markets including New York, Los Angeles and Chicago. Also off the air are the CBS [...]

  • Orlando Bloom Comic Con Immigrant San

    Orlando Bloom Claims San Diego Mayor Ran From Comic-Con Exhibit Featuring Immigrant Characters

    Did an immigration storyline cause Republican San Diego Mayor Kevin Faulconer to run out of Amazon Prime Video’s Comic-Con activation this week? According to “Carnival Row” star Orlando Bloom, that’s exactly what happened. At Amazon’s “Carnival Row” panel, Bloom told the audience that Faulconer stopped by the Prime Video activation and chose the “Carnival Row” [...]

  • 'Game of Thrones' Cast Calls Final

    'Game of Thrones' Cast Calls Final Season Backlash 'Media-Led Hate Campaign'

    What is life like now after “Game of Thrones?” That’s the question that fans have been asking themselves and that cast members had to answer at the show’s final Comic-Con panel. But first, Conleth Hill, Nikolaj Coster-Waldau and several others cleared the air and addressed the perceived negative response to the final season. “I don’t [...]

  • SDCC Roundup: AMC Drops 'The Walking

    SDCC TV News Roundup: AMC Releases 'The Walking Dead' Season 10 Trailer (Watch)

    San Diego Comic-Con has become a hotbed of entertainment news in recent years, especially for the television industry. In today’s SDCC TV news roundup, AMC dropped a trailer for the 10th season of “The Walking Dead” and FX released a first look at “Mayans MC” Season 2. FIRST LOOKS AMC debuted the trailer for Season [...]

  • ARCHER: 1999 -- "Cubert" -- Season

    'Archer' Renewed for Season 11 at FXX

    “Archer” has been picked up for an eleventh season. The announcement was made Friday at San Diego Comic-Con. The news comes less than a week ahead of the Season 10 finale. Season 11 is slated to debut on FXX in 2020. While the show initially focused on the agents and support staff of a covert [...]

More From Our Brands

Access exclusive content