×
You will be redirected back to your article in seconds

Arista Records, Mogul Vision Launch Joint Venture

Arista Records and Smokepurpp/ Lil Mosey manager Josh Marshall today announced the launch of Mogul Vision Music, a new joint venture label focused on “breaking extraordinary talent and building artist careers through innovative A&R, branding and marketing strategy,” according to the announcement.

Based in New York with Marshall (pictured above left, with Massey) as its CEO, the label’s initial signings include the young Atlanta rapper Blaatina and Cleveland-born singer KennyHoopla, who has released the official music video to his latest single “Lost Cause.”

Marshall said, “I have great respect for Arista’s history of empowering entrepreneurial JVs in urban music through its past work with labels like Bad Boy Entertainment, and I am thrilled to be part of an all new chapter at the relaunched label with the introduction of Mogul Vision Music. [Arista president/CEO] David Massey and the team at Arista are building a forward-thinking company that puts talent development first, and together we have an exciting opportunity to discover great new artists and help them advance their careers.”

Massey said, “We are delighted to be partnering with Josh Marshall to launch Mogul Vision Music. He has a great talent for identifying new artists across genres, and he has played an important role in elevating the careers of some of hip hop’s most exciting up-and-comers. We look forward to working with him to find and develop original new voices and incredible hit music though this joint venture.”

Last year Massey stepped down as CEO of Island Records for a joint venture with Sony Music that sees him not only helming the relaunched Arista Records — the legendary label started by Clive Davis in 1974 — but also Work of Art, his new music-publishing and artist-management company.

More Music

  • NF_D_JGN-D6-2160.cr2

    Film Review: 'The Dirt'

    A long time ago, the words sex, drugs, and rock ‘n’ roll carried a hint of danger. The lifestyle did, too, but I’m talking about the phrase. It used to sound cool (back around the time the word “cool” sounded cool). But sex, drugs, and rock ‘n’ roll has long since passed into the realm [...]

  • James Newton Howard Danny Elfman

    New Trend in Concert Halls: Original Music by Movie Composers — No Film Required

    Movie and TV composers are in greater demand than ever for, surprisingly, new music for the concert hall. For decades, concert commissions for film composers were few and far between. The increasing popularity of John Williams’ film music, and his visibility as conductor of the Boston Pops in the 1980s and ’90s, led to his [...]

  • Jonathan Lamy RIAA

    Jonathan Lamy Stepping Down From RIAA

    Jonathan Lamy, the Recording Industry Association of America’s longtime executive VP of communications and marketing, is stepping down from his post after 17 years, he announced today. As he put it in an email to Variety, “I started back in 2002, which means it’s been 17+ years, four different RIAA CEOs, three format changes and [...]

  • Suzi Quatro

    Suzi Quatro on Being a Pioneering Female Rocker: 'Women Have Balls!'

    For Suzi Quatro, portraying intimidating rocker chick Leather Tuscadero on the 1970s sitcom “Happy Days” was art imitating life. A veteran musician who came up in the rough and tumble rock scene of 1960s Detroit, her tough-but-sexy small-screen persona wasn’t an act, and it’s served Quatro well in her pioneering role as arguably the first [...]

  • Fat Joe

    Fat Joe Joins 'New York Undercover' Pilot at ABC (EXCLUSIVE)

    Fat Joe has been cast in the “New York Undercover” pilot currently in the works at ABC, Variety has learned exclusively. Picking up 20 years after the end of the original series, “New York Undercover” will follow detectives Nat Gilmore (Toby Sandeman) and Melissa Ortiz (Otmara Marrero) as they investigate the city’s most dangerous criminals from [...]

More From Our Brands

Access exclusive content