×

Cirque du Soleil Partners With ‘Aladdin’ Producer Rideback on Projects

Cirque du Soleil Entertainment Group is partnering with Rideback, producer of “Aladdin,” “It” and the Lego franchise, to develop movies inspired by the Cirque du Soleil catalogue.

The partnership, announced Tuesday, aims to leverage Rideback’s track record and increase the opportunities for a global audience to enjoy the Cirque du Soleil universe.

“Cirque du Soleil Entertainment Group is synonymous with high quality entertainment, regardless of the brand or product category,” said Daniel Lamarre, president and CEO of Cirque du Soleil Entertainment Group. “For us, the movie business is a logical progression for ongoing portfolio expansion, and Rideback is the perfect partner to embark on this journey.”

The Canadian organization, founded in 1984, operates circuses and works on multimedia productions, immersive experiences, theme parks and special events. It currently has 4,500 employees from nearly 70 countries. Cirque du Soleil bought Blue Man Group in 2017, VStar Entertainment Group in 2018 and The Works Entertainment Group in 2019.

“Rideback is known for its ability to penetrate the movie industry with quality content,” Lamarre said. “I look forward to the endless creative opportunities that will emerge by providing access to the immense Cirque du Soleil library of characters and storylines.”

Popular on Variety

Rideback enters this partnership on the heels of completing production on Disney’s upcoming live-action “Aladdin,” directed by Guy Ritchie, starring Will Smith, and opening Memorial Day weekend. Rideback’s “It: Chapter 2” opens in September. It recently announced the Rideback TV Incubator, a writers-in-residence program formed in partnership with MRC.

“Cirque du Soleil has enchanted millions of people around the globe through soul-stirring artistry and journeys of the imagination that are Cirque du Soleil hallmarks,” said Dan Lin, founder and CEO of Rideback. “Their expansion into movies creates a one-of-a-kind, frontier opportunity to develop entirely new narrative features driven by the awe-inspiring worlds they have created.”

Sebastien Ouimet, who manages all content and distribution partnerships for Cirque du Soleil Entertainment Group, and Rideback president of film Jonathan Eirich will oversee the partnership.

Rideback is located at Rideback Ranch, a creative campus in the Filipinotown area of Los Angeles that houses Warner Animation Group; writer-directors Phil Lord and Chris Miller’s Lord Miller; writer-director David Ayer and Chris Long’s Cedar Park Entertainment; actress-producer Margot Robbie’s LuckyChap Entertainment; and animation studio Animal Logic.

More Film

  • Oscar Contenders 1917 The Irishman Joker

    Will Oscar Voters Make History This Year or Reward Familiar Faces?

    Filmdom’s battle between the haves and have-nots moved off-screen when Oscar nominations were announced earlier this month: Four films scored 10 or more nominations, with Todd Phillips’ “Joker,” leading the pack with 11, and Sam Mendes’ World War I nail-biter “1917,” Martin Scorsese’s epic gangster tale “The Irishman” and Quentin Tarantino’s retro “Once Upon a [...]

  • BTS: Amy March (Florence Pugh) crew

    Hollywood Studios Target Sustainability as Big Production Goal

    Sony’s commitment to sustainability began as a pledge to plant a tree in the community where it shoots for each day of production. It’s a commitment to the environment that most Hollywood studios are taking very seriously, collaborating and sharing ideas on how to conduct the business of production in a sustainable way. Today, Sony [...]

  • axidermy Documentary Big Fur

    Slamdance Film Festival Continues to Elevate Emerging Talents

    For 26 years, debuting filmmakers have traversed the wintry landscape of Park City to screen their films at the Slamdance Film Festival, and this year’s crop of selections promises to showcase significant talent. Taking place January 24-30, this celebration of cinema continues to be, as co-founder and president Peter Baxter calls it, “the premiere film festival by [...]

  • Summer White

    'Summer White': Film Review

    “But the child must grow,” writes German psychoanalyst Erich Fromm in his seminal 1956 book “The Art of Loving,” discussing a necessary transition in the relationship between a mother and her progeny. “The very essence of motherly love is to care for the child’s growth, and that means to want the child’s separation from herself.” [...]

  • ICM Partners

    ICM Partners Promotes Six Agents to Partner Status

    ICM Partners has promoted six agents to partner status. ICM’s partner class of 2020 features four women and two men drawn from disciplines across the agency: Courtny Catzel (Non-Scripted), Di Glazer (Theater), Shade Grant (Non-Scripted), Andrea Johnson (Concerts), Craig Shapiro (Talent) and Howie Tanenbaum (TV). The promotions bring the number of partners at ICM to [...]

  • The Truffle Hunters

    'The Truffle Hunters': Film Review

    Here’s a challenge: Watch the opening moments of “The Truffle Hunters” and try not to fall hard for the immediate flavors of joy it spreads. With a breathtaking Northern Italy setting that teases the five senses like a Luca Guadagnino film (no surprise that the “Call Me by Your Name” director is an executive producer [...]

More From Our Brands

Access exclusive content