×

Busan: A.R. Rahman ‘Le Musk’ Directing Debut in Post-Production 

Oscar-winning Indian composer A.R. Rahman (“Slumdog Millionaire”) is now in post-production with his directorial debut “Le Musk.” The film is a multi-sensory Virtual Reality experience, with haptic touch experiences and a sense of smell.

Rahman developed the story from an original idea by his wife Sairaa and directed from a screenplay by Gurachi Phoenix, besides composing the score.

“ ‘Le Musk” is almost 80% done,” Rahman told Variety, while at the Busan International Film Festival to unveil his screenwriting and producing debut “99 Songs.” “It is a 70-minute 360 degree 3D sensory experience. There are three episodes. Because of the quality we are getting, which everybody seems to be surprised at, we all got the faith that it is worth doing it right, cleaning up every frame. It is on 60 frames per second.”

The production used Disney-backed VR startup Jaunt’s ONE cameras. However Jaunt’s VR business model proved unsuccessful and the company sold its assets and refocused on ‘augmented reality.’ Jaunt was consequently unable to provide post support. Rahman’s team discovered artefacts while stitching together visuals and are now cleaning them up frame by frame.

Shot in Rome, the English-language film follows the journey of an orphaned child, full-time heiress and part-time musician, who grows up to be a diva on a mission. All through, she has one constant companion – the lingering Muskan scent. However, her life takes a dramatic turn when she receives an anonymous message, which brings back her mysterious past.

Popular on Variety

The cast includes Nora Arnezeder (“Berserk”), Guy Burnet (“Ray Donovan”), Munirih Grace Jahanpour (“Pure”) Mariam Zohrabyan.

Canada’s Ideal Entertainment is producing alongside Rahman’s YM Movies, India’s Thenandal Studio, Belgium’s Zilvermeer Productions, and Intel, with Italy’s Interlinea Film as executive producer. The project previewed as a Samsung VR experience in 2017 and at Cannes earlier this year a clip from the project titled “Scent of a Song” was showcased as an XR (extended reality) experience.

“It should be done by next year,” says Rahman. “It’s in English, so we have to find partners for distribution because it is an installation, it is not like a theatre thing. It’s got a chair that directs you to what to see, and of course it has got a lot of music too.” Haptic technology was developed by London-based Feelies, playing a key part, and can be experienced on Positron’s Voyager VR chairs

 

More Film

  • Ventana Sur

    Ventana Sur Sets 2020 Dates, a New Venue

    BERLIN —   Ventana Sur, the biggest film-TV industry event in Latin America – and bulwarked by a hugely popular Cannes Film Week hosted by Thierry Fremaux – has set dates for its 12th edition, and announced a new venue in Buenos Aires. Running Monday Nov. 30 to Friday Dec. 4, this year’s 12th Ventana [...]

  • Cannes VR

    Cannes Film Festival Plots Major Expansion to VR Program

    Cannes XR, the Marché du Film’s program dedicated to immersive and augmented reality content, is set to expand. For its second edition, Cannes XR has partnered with tech creator Positron and Brogent Technologies to introduce a new VR theater, dedicated space and competition. While keeping its 700-square meter exhibition space in the basement of Cannes’ [...]

  • The Italian Recipe

    Europe-China Co-Prod 'The Italian Recipe' Immune to Coronavirus (EXCLUSIVE)

    With production in China suffering a coronavirus-imposed slowdown, “The Italian Recipe” is one co-production between Europe and China that is poised to potentially capitalize on the resulting dearth of Chinese content. It is positioned to advance European cinema’s efforts to make inroads in China. “The Italian Recipe,” in which a famous Chinese pop singer travels [...]

  • Csaba Kael

    Hungarian Film Commissioner Csaba Kael on His Ambitious Plans for 'Hollywood on the Danube'

    Just months after assuming the role of Hungarian film commissioner, Csaba Káel has designs on revamping the film and television industries to boost content development and production, expand already formidable studio facilities and become a lynchpin for film and TV production and servicing that extends far beyond Budapest. Káel took up his post in September, [...]

  • Claire Denis attends the 32nd European

    Claire Denis and Phedon Papamichael Join Doha Film Institute's Qumra Lineup

    The Doha Film Institute has added French auteur Claire Denis and Oscar-nominated cinematographer Phedon Papamichael (“Nebraska”) to the lineup of star talent who will act as mentors for the Qumra Masters program during its upcoming Qumra event dedicated to fostering fresh Arab film fare that is opening up to TV projects. They join previously announced [...]

  • Persian Lessons Russian Cinema

    'Persian Lessons': Film Review

    In “Schindler’s List,” most of the actors spoke English, using accents to indicate their characters’ origins. In “Son of Saul,” the cast struggles to communicate in a mish-mosh of languages, as Jews of different nationalities were thrown together in Auschwitz-Birkenau. Stories about the Holocaust — so vital in trying to reconcile the horrors of the [...]

More From Our Brands

Access exclusive content