×

Pyramide’s Ilaria Gomarasca Joins First Cut Lab to Launch First Cut Plus (EXCLUSIVE)

Sales agent Ilaria Gomarasca is stepping down from Paris-based Pyramide International to become head of First Cut Plus, a program to assist filmmakers from Central and Eastern Europe.

First Cut Plus, which is touted as the only initiative of this type supported by Europe’s MEDIA program this year, is being launched in tandem with the Karlovy Vary fest’s Industry Days and Trieste’s When East Meets West platform.

The program is an part of the expanding First Cut Lab headed by Matthieu Darras, the Torino Film Lab’s former artistic director. Launched in 2015, the innovative First Cut event, now held in nine countries, focuses on helping director-producer teams who are at rough-cut stage to make the most effective editing decisions for their project.

Gomarasca (pictured, second from right) is an Italian with a decade of experience in international distribution, most recently as Pyramide’s festivals and markets manager. She will be in charge of advancing the First Cut Lab with First Cut Plus, which is aimed at boosting market potential for first and second works coming through First Cut.

“Once directors are happy with their cut, then they can get this additional guidance in terms of launch strategy,” said Gomarasca. She added that, at this stage, most of the 16 First Cut Plus projects will be from Central and Eastern Europe, and all will hail from European countries where production output is low.

Popular on Variety

Gomarasca also said that the program’s new partners, Trieste’s When East Meets West and the Karlovy Vary fest, “both have very well-attended industry components.”

Each four-day First Cut Plus event will include three days of consultation with various film industry experts on promotion, marketing, press, trailer-making, festival launch and sales strategy. The other aspects of the program are work-in-progress market screenings and curated one-on-one meetings with selected executives.

Given the time gap between the Trieste forum (Jan. 16-19) and Karlovy Vary’s Industry Days (July 3-6), First Cut Plus will be able to accommodate projects in various stages of their post-production, Gomarasca said.

More Film

  • Ride Like A Girl

    Australia Box Office Drops 2% in 2019

    Cinema box office in Australia dipped by 2% in 2019 to an annual total of A$1.23 billion, or $841 million, according to data from the Motion Picture Distributors Association of Australia. That was the country’s third highest figure in local currency terms, but it also shows the theatrical industry to be rangebound since 2015. Australian-made [...]

  • Harvey WeinsteinHarvey Weinstein court hearing, New

    Hairdresser Will Be Star Witness at Weinstein Trial

    She was raised on a dairy farm in Washington state. She left home as a teenager, fleeing a troubled childhood. At 25, she came to Los Angeles to become an actress. She went on auditions, got cast in a few commercials — but nothing much beyond that. In recent years, her primary job was cutting [...]

  • Jack Kehoe dead

    Jack Kehoe, 'Serpico' and 'Midnight Run' Actor, Dies at 85

    Jack Kehoe, best known for his roles in the Al Pacino-led crime drama “Serpico” and “Midnight Run,” died on Jan. 10 at a nursing home in Los Angeles. He was 85. The actor suffered a debilitating stroke in 2015, which left him inactive in recent years. Kehoe also appeared in several Academy Award-winning films during [...]

  • The Last Full Measure

    'The Last Full Measure': Film Review

    The story of William Pitsenbarger, a U.S. Air Force Pararescue medic who risked his life in Vietnam to aid his comrades, as well as the decades-later efforts of fellow vets to see him posthumously awarded the Medal of Honor, is undeniably moving — which goes a long way toward explaining how Todd Robinson enlisted an [...]

  • The Grand Grandmaster

    Hong Kong and China Box Office to Take Separate Directions at Chinese New Year

    In the more than six months that protest movements have rocked Hong Kong, a whole range of business sectors have become color-coded, as both Beijing-loyal blue elements and yellow pro-democracy forces have weaponized the economy. Companies on the front line include leading bank HSBC, airline Cathay Pacific and even the subway operator MTRC. Effects range [...]

  • Parasite

    'Parasite' Puts Modern Spin on Film's Long History of Haves vs Have-Nots

    Every filmmaker hopes to make a good movie, but sometimes the impact is bigger than expected. Neon’s “Parasite” is one example of a 2019 film hitting a nerve. Writer-director Bong Joon Ho’s film has been praised for its originality and daring shifts in tone. It also has resonance due to its subject matter: the gap [...]

  • 1917 Movie

    How the '1917' Special Effects Makeup Team Created Realistic Dead Bodies

    Prior to working on “1917,” special effects artist Tristan Versluis had designed no more than five or six corpses. But Sam Mendes, director of the WWI drama, which has garnered 10 Oscar nominations, needed Versluis, who picked up one of those noms in the hair and makeup category, to create 30 corpses and dead horses, [...]

More From Our Brands

Access exclusive content