×
You will be redirected back to your article in seconds

Jackie Chan Gets VR Treatment in iQIYI’s ‘Knight of Shadows’

Chinese streaming firm, iQIYI is to release a virtual reality version of “The Knight of Shadows,” the Jackie Chan-starring film that will launch in conventional theaters at Chinese New Year. It is pitched as a family-friendly costume fantasy.

The 23-minute VR version will be available for viewing at Digital Domain Space VR cinemas across China. The tailor-made VR film will provide viewers a wholly immersive experience of “The Knight of Shadows” movie’s demon-filled world.

The movie plot is loosely based on classic novel “Strange Tales from a Chinese Studio,” by Qing Dynasty short story writer Pu Songling. In the adaptation, Pu is played by Chan, and embarks on adventures that involve solving mysteries and battling demons. The film was directed by Yan Jia, with Ethan Ruan and Zhong Chuxi also starring.

“Knight” is presented by iQIYI Pictures, the film production and investment arm of streaming leader iQIYI, Chan’s Sparkle Roll Media, and Golden Shore Films & Television Studio, with sales handled by Hong Kong’s Golden Network.

IQIYI pitches “Knight” as an example of its platform’s ability to turn content into franchises. “Leveraging iQIYI’s rich experience in adapting its own literature IP across multiple entertainment formats, the valuable IP of ‘The Knight of Shadows’ will be used by iQIYI in formats including feature films, VR films, online dramas, anime and more,” the company said. The company has diversified away from pure-play VoD into activities ranging from operating mini-theaters to selling movie tickets.

“Knight” will be released in Chinese cinemas on Tuesday, Feb. 5, 2019, the first day of the Chinese New Year season, and is expected to play on some 8,000 screens, iQIYI said. Thanks to Golden Network’s sales effort, it will also release around the same time in Vietnam, Indonesia, Singapore, Malaysia, Laos, Cambodia, Thailand, Myanmar and Brunei.

“With a world-class cast, richly imagined production and family-friendly comic themes, we believe this this film will succeed in drawing diverse crowds and delighting parents, grandparents and children alike,” said Ya Ning, president of iQIYI Pictures.

Popular on Variety

More Digital

  • Tony Ayres - International Live Action

    Netflix Boards Tony Ayres' Tech Thriller 'Clickbait'

    Top Australian film and TV creator, Tony Ayres, “Harry Potter” producer David Heyman and Christian White have set up “Clickbait,” a new thriller series for Netflix. It probes probing the dangers of social media and the widening gulf between people’s real and virtual selves. The show is to be produced in Melbourne, Australia through NBC [...]

  • MINDHUNTER

    Netflix's Podcast Slate 'Deepens' Space Around Original Content, Programmers Say

    It should come as no surprise that, in its quest to become a full-blown entertainment ecosystem, Netflix has built a roster of podcast programming to complement its scores or original series and films. The programs recruit top talent and hosts to hang out and talk about the streaming giant’s TV and film content. It’s a [...]

  • Netflix-logo-N-icon

    Netflix Is Testing Human-Curated 'Collections'

    Netflix, a company powered by the strategic use of data, relies on artificial intelligence to suggest new content that its streaming customers are likely to be interested in. Now it’s looking to potentially add a human touch: The company has launched a limited-scale test of “Collections,” a new feature that presents groups of movies and [...]

  • wolves in the walls emmy

    Neil Gaiman VR Experience 'Wolves in the Walls' Wins Primetime Emmy

    “Wolves in the Walls,” the virtual reality (VR) experience based on Neil Gaiman’s children’s book by the same name, has been awarded with a Primetime Emmy for outstanding innovation in interactive media. The experience has been produced by San Francisco-based immersive entertainment startup Fable, which puts a big effort on making the viewer a participating [...]

  • The Void San Francisco

    The Void Teams Up With Sony Pictures for New Location-Based VR Experience

    James Murdoch-backed virtual reality (VR) startup The Void has teamed up with Sony Pictures Virtual reality to produce a new location-based VR experience, according to Curtis Hickman, the startup’s chief creative officer. Hickman revealed the partnership in a conversation with Variety this week, during which he also outlined plans to bring more original IP to [...]

  • US President Donald J. Trump speaks

    Apple Stock Down 4.6% After Trump ‘Orders’ Companies to Leave China

    Apple’s share price was down around 4.6% Friday at the close of the market, to $202.64 per share, after President Trump took to Twitter to “order” U.S. companies to leave China. The slide came amid a market-wide sell-off, with the NASDAQ sliding 3%, and the Dow dropping 623 points. Trump’s edict was a response to [...]

  • Former head of CAA China Peter

    Peter Loehr to Spearhead Asia Expansion of Genies Avatar Venture (EXCLUSIVE)

    Peter Loehr, the former head of CAA in China, and seasoned music executive John Possman have been tapped by digital avatar company Genies to lead its expansion into Asia. The company’s proprietary avatar technology allows users to express ideas, thoughts and feelings in a different way from text, audio and video. Within the app and [...]

More From Our Brands

Access exclusive content