×
You will be redirected back to your article in seconds

Kate Bosworth Helps Launch Campaign for Female Filmmakers

In her 20-year career in Hollywood, Kate Bosworth has starred in blockbusters like “Superman Returns” as well as indie darlings like 2014’s “Still Alice.” But the actress has always had a desire to get more involved from the ground up.

Now, she is partnering with Women In Film and Chloe Wine Collection to launch the campaign She Directed to honor women in front of and behind the camera.

Part of the campaign includes a contest for female filmmakers to submit their films that feature women at the center of the story for the chance to earn professional mentorship and a cash prize. Bosworth, who is starring in and producing the upcoming “The I-Land” sci-fi series, tells Variety she wanted to get involved as it was the intersection of her three favorite things — “women, film, and wine” — and it was an opportunity to celebrate female-centered narratives.

“I’m always a big fan of brands who put their money where their mouth is. That’s really where you can start getting things out in front of people,” Bosworth says. “Putting people in front of people that are going to start moving the dial and dialogue, it’s really going to make a difference.”

While there have been many strides made to improve representation of women on screen, Bosworth says there’s one issue she’s noticed repeatedly throughout her entire career that not enough people are addressing. When it comes to casting, a male lead usually get hired before the actress, even if a woman is the protagonist of the movie.

“Ultimately, what it says to me is that we don’t matter as much as a different sex,” Bosworth says. “You don’t have as much value is what that says to me, or you’re not important enough. And I think that’s the wrong message to be sending out to anyone.”

Studios often operate under the notion that a male star can rack up more ticket sales at the box office compared to his female counterpart. Bosworth argues against that assumption, pointing to “The Favourite,” a female-led film with a “bold feminist stroke.” It scored 10 Oscar nominations and made $76 million at the box office to date.

“There’s this misconception of women at the forefront of a movie, that that’s just a catastrophe, that’s never going to succeed, that it will be a box office failure. And we’re seeing time and time again, that that’s just not the case,” she says. “I never would have expected that for the 20 years i’ve been working I’ve heard we have to cast a male first, and now, I’m hearing so much in the world of, ‘We’re looking for female-forward material,’ ‘We’re looking for women-led pieces,’ and that’s very, very exciting.”

Along with She Directed, Bosworth also calls Time’s Up “an absolute game changer,” and says it’s taught even an industry veteran like her a thing or two.

“It’s the smaller things that I think we also need to be mindful of, that we need to improve, like thinking about casting things equally or … you’ll read parts and think, ‘Well, this could be a male or female role,’ so it’s not so gender specific,” she says. “[We should] really start thinking about things with more equality in that way and be very mindful about diversity and gender equality. I think it’s been an incredible movement that way. It’s opened my eyes, and I’ve seen quite a bit.”

The She Directed campaign kicks off Feb. 22, at the 12th annual Women in Film Oscar Nominees Party in Los Angeles. Film submissions for the contest will be accepted through July 7.

Popular on Variety

More Film

  • The Great Outdoor documentary series about

    Farm to Picture: Documentary Series 'The Great Outdoor' Chronicles a Life Gone to Pot

    Cannabis cultivation in the Emerald Triangle, the area in Northern California that has long been a go-to for growers, has a starring role in a new documentary series called “The Great Outdoor.” Funded by Flow Kana, one of the state’s leading cannabis flower brands, filmed by David Zlutnick, and executive-produced by Flow Kana co-founder Flavia [...]

  • 1982 El Gouna Festival

    Egypt's El Gouna Film Festival Puts Arab Helmers at Center Stage

    The upbeat state of Arab cinema will be on the screen and in the balmy air at Egypt’s El Gouna Film Festival (Sept. 19-27), which is steadily gaining traction in its stated ambition to become a key platform and solid driver for Middle-East producers. “This year was one the best for Arab cinema,” says Intishal [...]

  • Star Skipper Paramount Animation

    Meet Star Skipper, Paramount Animation's Magical New Trademark Logo Character

    Studio logos are powerful signals to audiences.  Multiple generations of moviegoers flipping through channels or scanning streaming titles have frozen at the sight of a desk lamp hopping across the screen, because it means a Pixar movie is about to play. Likewise, when a young boy lounging inside a crescent moon casts his fishing line into [...]

  • Sybil

    Cannes Competition Movie 'Sibyl' Finds North American Home With Music Box (EXCLUSIVE)

    Music Box Films has acquired the U.S. and Canadian rights to Justine Triet’s darkly comic drama “Sibyl,” which competed at Cannes and had its North American premiere at Toronto in the Special Presentation section. Represented in international markets by mk2, the film follows the ambiguous relationship between Sibyl, a jaded psychotherapist (Virginie Efira, “An Impossible [...]

  • Kent Jones Directs 'Diane'

    Kent Jones to Exit New York Film Festival (EXCLUSIVE)

    In a surprise move, New York Film Festival’s director and selection committee chair of seven years Kent Jones will step down following this year’s 57th edition, which runs Sept. 27-Oct. 13. The departure comes as Jones’ feature filmmaking career is taking off. Issues of potential conflicts of interest have arisen as his work has moved [...]

  • Ava-Mark-Split

    Ava DuVernay, Mark Ruffalo Selected for SAG-AFTRA Foundation Honors

    Ava DuVernay and Mark Ruffalo have been selected by the SAG-AFTRA Foundation for its fourth Annual Patron of the Artists Awards. The awards will be presented on Nov. 7 at the Wallis Annenberg Center for the Performing Arts in Beverly Hills. The show benefits the nonprofit SAG-AFTRA Foundation and is not televised. Previous SAG-AFTRA Foundation Patron of the [...]

More From Our Brands

Access exclusive content