×
You will be redirected back to your article in seconds

‘Alita: Battle Angel’ Secures Theatrical Release in China

20th Century Fox’s effects-heavy sci-fi action film, “Alita: Battle Angel” has secured a theatrical release in mainland China. It will play in February as the first Hollywood title to enter Middle Kingdom theaters after the Chinese New Year holidays.

The Feb. 22 date is more than two weeks after the film’s commercial run begins Feb. 5 in Singapore. It comes only a week after the film’s North American outing.

Although director Robert Rodriguez and the cast are not well-known in China, the film’s screenwriter and producer, James Cameron, is highly regarded, thanks to “Avatar” and “Titanic.” Cameron, who has visited China on multiple occasions, including to the Beijing film festival, is expected to be a centerpiece of the promotional campaign. The digital marketing is expected to lean on new media rivals Taopiaopiao, part of Alibaba, and Tencent.

China’s movie industry regulators usually reserve the Chinese New Year season for the release of Chinese-language titles. This year, the period is expected to be especially packed with some of the biggest local titles of the year. Valentine’s Day, on Feb. 14, is also an important marketing hook for the release of local films in Chinese theaters.

Alita: Battle Angel” is based on the first three books in a manga series written by Yukito Kishiro and originally released in Japan as “Gunnm.” It features a cyborg girl who begins to suspect her surrogate father and cyborg doctor of a series of crimes. But later she joins his quest for justice and unlocks her full powers.

More Film

  • Oscar Nomination for Short Film 'Detainment'

    Oscar Nomination for Short Film 'Detainment' Sparks Backlash in Britain

    Oscar-nominated short film “Detainment,” about a notorious real-life child abduction and murder, has sparked outrage in Britain from the victim’s mother and from thousands of petitioners demanding that the Academy Award nod be rescinded. The 30-minute film centers on the 1993 killing of 2-year-old James Bulger, one of the most shocking criminal cases in modern British [...]

  • Alfonso Cuaron's 'Roma' Companion Album to

    Alfonso Cuarón's New 'Roma' Album to Feature Beck, Patti Smith, El-P, T Bone Burnett

    Not to be outdone by Ariana Grande’s impending record news, filmmaker Alfonso Cuarón has announced the track list and release date for his new album, which, coincidentally, is also due Feb. 8. He’s the curator of “Music Inspired by the Film Roma,” which was already teased by a Billie Eilish track, and is now revealed [...]

  • The Beach Bum Trailer

    Watch: Matthew McConaughey Stars in Groovy New 'The Beach Bum' Trailer

    Matthew McConaughey takes on new levels of drug use in the latest trailer for “The Beach Bum.” True to the film’s title, the trailer opens on a trashy beach town stage where McConaughey’s character Moondog is waiting to accept some sort of musical award. “Before I accept whatever award it is they’re giving me today, [...]

  • SAG Awards Placeholder

    SAG Awards Unveils Presenters After Accusing Academy of 'Intimidation'

    The SAG Awards has unveiled its first round of presenters, including Lady Gaga, Bradley Cooper, Rami Malek, Chadwick Boseman, Adam Driver, Sam Elliott, and Constance Wu. Wednesday’s announcement comes two weeks after SAG-AFTRA accused the Academy of Motion Picture Arts and Sciences of intimidation in trying to limit actors from presenting on awards shows other [...]

  • Kevin Hart Fatherhood

    Kevin Hart Partnering With STX on Two Comedies (EXCLUSIVE)

    Kevin Hart is partnering with STXfilms to produce on a pair of comedy movies through his HartBeat Productions with an eye to star in both projects, Variety has learned exclusively. The announcement comes on the heels of Hart’s solid box office performance in “The Upside,” in which he co-stars with Bryan Cranston. STX’s comedic drama, co-produced [...]

  • Yalitza Aparicio as Cleo, Marco Graf

    Disruptor Netflix Joins Big Studios at the Table With MPAA Membership, Analysts Say

    Netflix is starting to look a lot like the media institutions it has been disrupting for years. In one fell swoop on Tuesday, the streaming giant racked up an impressive 15 Academy Award nominations, including a best picture nod for Alfonso Cuaron’s black-and-white, Spanish-language drama “Roma.” Hours later came official word that the company had [...]

  • Italy's Notorious Pictures Expands Into Exhibition,

    Italy's Notorious Pictures Expands Into Exhibition, Plans 200 Screens by 2023

    Italian distribution and production company Notorious Pictures is branching out into exhibition, aiming to have 20 multiplexes up and running within the next five years. The company has appointed former UCI Italy chief Andrea Stratta to head up a new Notorious Cinemas unit. The company said it was already in the process of taking out a [...]

More From Our Brands

Access exclusive content