×
You will be redirected back to your article in seconds

‘Stranger Things’ Lego Playset Flips Into the Upside Down

In a no-brainer toy tie-in, Netflix and Lego are introducing a “Stranger Things” playset: a recreation of the Byers’ house that flips over to reveal the dim underworld of the Upside Down.

With a list price of $200, Lego’s Upside Down playset is positioned as a premium collector’s item. The product comprises 2,287 individual pieces, including eight Lego Minifigures of the show’s principal characters: Eleven (complete with an Eggo/Lego waffle), Mike Wheeler, Lucas Sinclair, Dustin Henderson, Will Byers, Joyce Byers, Chief Jim Hopper — and the Demogorgon.

The Lego set goes on sale June 1, 2019, a month ahead of the “Stranger Things” season 3 debut on July 4. (It’s available May 15 to Lego VIP rewards-program members.) Lego and Netflix last week teased that a “Stranger Things” toy was on its way in tweets last week.

For Netflix, it’s another bid to capitalize on the popularity of the Duffer Brothers’ 1980s-set supernatural show through licensing deals. Other merch extensions include a new video game, clothing and accessories, vinyl character figures, and a Monopoly “Stranger Things” edition.

On the real-world side of the Lego toy, the Byers’ house features a front porch with furniture, living room, dining room and Will’s bedroom. The living room includes the iconic alphabet Christmas light display — which actually lights up — along with other elements, like a bear trap to catch the Demogorgon.

The Upside Down version of the house mirrors the same rooms but with a dilapidated, vine-covered look. Also included in the playset is Chief Hopper’s police truck, which has a removable roof and a pumpkin (a reference to the mysteriously blighted pumpkin patches in season 2).

In Will’s bedroom, the model includes details like his boom box, bed, desk, desk lamp, drawings and movie posters. The attic space includes a Mind Flayer drawing and a wizard hat for “Will the Wise.”

Accessories include Lucas’ slingshot and flashlight, Dustin’s walkie-talkie and compass, Mike’s flashlight and walkie-talkie, Hopper’s coffee mug, Joyce’s flashlight and drawing of “Will the Wise,” and Eleven’s waffle.

By the way, Eleven’s blond wig can be removed to reveal a bald head, a Lego rep confirmed, who added, “It’s not entirely smooth, though, as she has a stud atop her head in order to attach the hairpiece.”

Lego’s Upside Down playset measures 12 inches tall, 17 inches wide and 8 inches deep. The toy is recommended for ages 16 and older.

More Digital

  • T-mobile - Netflix - John Legere

    T-Mobile Passes Netflix Price Hike Through to Subscribers

    T-Mobile is getting ready to raise prices for subscribers who have taken advantage of its “Netflix On Us” promotion: The mobile carrier will begin charging existing customers who have participated in the promotion an additional $2 per month to account for Netflix’s recent price increase. Consumers will see their bill go up starting on 6/2. [...]

  • Oona King

    Snap Hires Google Exec Oona King as First VP of Diversity and Inclusion

    Snap continues to fill out the ranks of its revamped leadership team: The Snapchat parent tapped Oona King, most recently Google’s director of diversity strategy and a former member of British Parliament with the Labour Party, as its first VP of diversity and inclusion. King, who starts at Snap on June 11, is also the [...]

  • Chrissy Teigen

    Chrissy Teigen to Rule Over Small-Claims 'Chrissy's Court' in Show for Jeffrey Katzenberg's Quibi

    Chrissy Teigen is going full-on “Judge Judy” in a reality show ordered by Quibi, the mobile-video subscription start-up venture founded by Jeffrey Katzenberg. In each episode of “Chrissy’s Court,” the model-influencer will reign as the “judge” over one small-claims case. Like the reality TV shows it’s patterned after, the plaintiffs, defendants, and disputes are real [...]

  • IGTV-Landscape

    Instagram's IGTV Adds Support for Horizontal Videos — but Still No Monetization

    Instagram is still searching to find the right recipe for IGTV, the long-form video service it debuted nearly a year ago. In the hopes of encouraging usage of IGTV, Instagram is breaking the original design that allowed only vertical video– to now support horizontally oriented videos as well. It’s a change that bows to the [...]

  • Facebook Logo

    Facebook Took Down 2.2 Billion Fake Accounts in Q1

    Facebook saw a huge jump of bots trying to create fake accounts during the first quarter, with the company revealing Thursday that it took down 2.19 billion such accounts over the first three months of this year. “We’ve seen a steep increase in the creation of abusive, fake accounts on Facebook in the last six [...]

  • Netflix Unveils Lonely Island Musical Tribute

    Netflix Unveils Lonely Island Musical Tribute to Jose Canseco, Mark McGwire

    The Lonely Island comedy troupe has dropped a half-hour Netflix special featuring a musical tribute to baseball greats Jose Canseco and Mark McGwire. “The Lonely Island Presents: The Unauthorized Bash Brothers Experience” features Andy Samberg and Akiva Schaffer as the former Oakland Athletics teammates who became known as “the Bash Brothers” for their prowess at [...]

  • Rotten Tomatoes

    Rotten Tomatoes Revamps Movie Audience Scores to Focus on Verified Ticket Buyers

    Rotten Tomatoes is dramatically changing its Audience Score methodology for movies: The site’s standard user rating will now reflect only moviegoers who can prove they’ve bought a ticket to see it in a theater. It’s another troll-fighting move by Rotten Tomatoes, designed to curb coordinated “review bombs” aimed at pushing down the Audience Score for [...]

More From Our Brands

Access exclusive content