×
You will be redirected back to your article in seconds

Spotify Starts Testing In-Car Hardware

Spotify is carefully taking a first step into the consumer hardware space: The company has begun to test a new in-car device that lets users access music and podcasts with voice commands, it revealed in a blog post Friday morning.

“Car Thing,” as the device is being called for now, is only being tested in the U.S., with a small group of invited premium subscribers. In its blog post, Spotify made sure to point out that it wasn’t about to go crazy with hardware.

“While we know there has been some speculation about our future plans, Car Thing was developed to help us learn more about how people listen to music and podcasts,” the company said. “Our focus remains on becoming the world’s number one audio platform — not on creating hardware.”

Spotify didn’t release any specs about the device, but Car Thing seems to be a small audio adapter that connects to the car stereo system via Bluetooth, and streams music and podcasts from Spotify via a nearby phone.

The device has a small screen, as well as multiple buttons, and integrated far-field microphones for voice control. It plugs into a cigarette lighter plug for power.

While Spotify was downplaying its hardware ambitions Friday, it also hinted at plans to explore other form factors. “We might do similar voice-specific tests in the future, so don’t be surprised if you hear about ‘Voice Thing’ and ‘Home Thing,'” the company wrote on its blog.

More Digital

  • Ronan Farrow book Catch and Kill

    Ronan Farrow Inks Podcast Series Deal for 'Catch and Kill' (EXCLUSIVE)

    Ronan Farrow is launching a podcast offshoot of his best-selling book “Catch and Kill.” Slated to premiere in November, “The Catch and Kill Podcast With Ronan Farrow” will feature new audio material and interviews with people Farrow interviewed about allegations involving sexual misconduct of media industry figures including Harvey Weinstein and Matt Lauer — and [...]

  • Katie Couric Sheryl Sandberg

    Katie Couric Steamrolls Sheryl Sandberg in Roving Vanity Fair Summit Interview

    Sending a jolt through a luxurious and excessively polite afternoon in Beverly Hills, veteran journalist Katie Couric delivered a relentless series of hardball questions to Facebook chief operating officer Sheryl Sandberg on Tuesday. Speaking in conversation at the sixth annual Vanity Fair New Establishment summit at the Wallis Annenberg Center for the Performing Arts, Couric’s [...]

  • Parker Posey

    Parker Posey Stars in 'Hunted,' First Podcast From Dick Wolf and Endeavor Audio (EXCLUSIVE)

    Parker Posey will star in prison-break thriller “Hunted,” the first podcast from Endeavor Audio and Dick Wolf’s Wolf Entertainment. Posey (“Dazed and Confused,” “Scream 3,” “Superman Returns”) will star in the scripted podcast series alongside Brandon Scott (“13 Reasons Why,” “Dead to Me,” “Grey’s Anatomy”). In the eight-episode show, U.S. Deputy Marshal Emily Barnes (Posey) [...]

  • Snapchat

    Snapchat Grows to 210 Million Daily Users, Surpasses Q3 Revenue Expectations

    Snapchat is growing again, and getting better at monetizing all those eyeballs: The service ended its fiscal third quarter with 210 million daily active users, compared to 203 million at the end of Q2, its corporate parent Snap Inc. revealed as part of its earnings release Tuesday afternoon. Snap Inc. generated some $446 million revenue [...]

  • Fire TV News

    Amazon Launches Ad-Supported News Video App

    Amazon officially announced its long-rumored ad-supported news video service Tuesday. The new service will be available on Fire TV devices as well as Fire tablets, and rely on videos from publishers including CBS News, Reuters, Huffington Post, Bloomberg, People, Cheddar and others. News coverage served up through the app includes livestreams as well as on-demand [...]

  • Marvel-SiriusXM-podcasts

    Marvel Creating 'Substantial' Number of Exclusive Podcasts for SiriusXM

    Marvel’s Wolverine, Hawkeye, Black Widow and Star-Lord — and potentially more characters down the road — are getting their own podcasts on SiriusXM and Pandora. SiriusXM and Marvel Entertainment announced a multiyear pact under which Marvel will create a “substantial amount” of exclusive podcasts for SiriusXM and Pandora, including both scripted and unscripted series and [...]

More From Our Brands

Access exclusive content