×
You will be redirected back to your article in seconds

Rainn Wilson’s SoulPancake Taps Jordan Allen, Mick DiMaria for Key Executive Roles

SoulPancake, the Participant Media-owned media company founded by actor Rainn Wilson, has expanded its executive roster with the hire of Jordan Allen as senior VP of revenue, strategy and operations and Mick DiMaria as VP, creative director.

Allen (above left) will report to SoulPancake CEO Shabnam Mogharabi and DiMaria (right) will report to SoulPancake SVP and head of creative Golriz Lucina.

Allen joins SoulPancake from PopSugar Studios, where he served as SVP and previously was a producer at the company during his seven-year tenure. After leaving PopSugar in February 2018, he formed an independent video consulting firm. In his new role at SoulPancake, Allen will oversee the day-to-day business operations and guide the company’s strategic initiatives.

DiMaria previously consulted for entertainment and advertising companies including 20th Century Fox, Battery and Jam City. Prior to that, DiMaria was creative director at ad agency 72andSunny where he worked on the anti-tobacco “Truth” campaign targeted at U.S. teens.

Founded in 2009, SoulPancake develops content for digital platforms and television. Last year, it debuted several original series such as “Board of Dating” with Tastemade and marked its foray into live events with two sold-out SoulPancake Live shows. SoulPancake also recently relocated its headquarters to Participant Media’s Beverly Hills offices, a little over two years after Participant acquired the company.

“Jordan and Mick will play an integral role in building off last year’s momentum as we head into 2019. Their expertise will help us continue our role as a leader in the creative content space and help us grow our meaningful brand,” Mogharabi said in announcing their hires.

More Digital

  • Google Stadia is a Net Neutrality

    Google Stadia is a Net Neutrality Nightmare

    At the Game Developers Conference (GDC) this year, Google announced that it has taken up the long and ever-lengthening dream of the video game streaming service. Meant to replace the hefty, pricey, altogether confounding experience of buying and using various gaming hardware, Google Stadia will run video games on Google’s own hardware in a server [...]

  • crunchyroll logo

    Crunchyroll Raises Subscription Price to $7.99

    AT&T-owned anime subscription video service Crunchyroll is raising its monthly subscription price from $6.95 to $7.99 a month, it announced in an email to members Friday. It’s the service’s first price increase ever, according to a spokesperson. The new pricing will go into effect on May 1 for new subscribers, while existing members will see [...]

  • StyleHaul

    StyleHaul Shuts Down U.S. Operations, Lays Off About 65 Employees

    The axe is falling on StyleHaul: The fashion, beauty and lifestyle digital media and marketing company owned by RTL Group is shuttering U.S. operations, resulting the layoff of around 65 employees. StyleHaul offices in L.A., with about 55 employees, and in New York City, with around 10 staffers, are closing. RTL said StyleHaul’s U.K. operations, [...]

  • Bandsintown Platform Acquires Hypebot, MusicThinkTank

    Bandsintown Platform Acquires Hypebot, MusicThinkTank

    Bandsintown, a leading platform for letting music fans know about upcoming concerts by their favorite artists, has acquired Hypebot, a news site publishing stories about the music industry and technology, and its sister site MusicThinkTank. “I’m proud to share that Hypebot and MusicThinkTank have been acquired by Bandsintown,” wrote Bruce Houghton, the founder of the [...]

  • Star-Wars-The-Clone-Wars

    Netflix Will Lose Disney's 'Star Wars: The Clone Wars,' James Bond Movies in April 2019

    More Disney content is about to roll off Netflix: The 2008 “Star Wars: The Clone Wars” animated movie as well as six seasons of the subsequent “Clone Wars” series are among the titles set to leave the streaming service next month. According to Netflix, the original Lucasfilm movie along with “Star Wars: The Clone Wars” [...]

  • Vertigo Games Believes ‘Location-Based Virtual Reality’

    Vertigo Games Believes ‘Location-Based Virtual Reality’ Is Future of VR

    As virtual reality becomes more and more available, many developers are looking for new frontiers to expand the experiences offered by the tech. For Netherlands-based Vertigo Games, that next frontier is what they call “location-based virtual reality.” It’s essentially high-quality VR experiences where players aren’t tethered to a PC or even to the confines of [...]

  • GDC 2019: Google's Play For Gaming

    GDC 2019: Google's Play for Gaming Ubiquity, Rise of Ray Tracing, Store Wars

    The Game Developers Conference finished up Friday evening, wrapping one of the most exciting GDCs in recent memory with Google’s splashy entrance into AAA video gaming, the emergence of real-time ray tracing as a compelling technology for film, TV, and games, and the growing war between two global estore powerhouses: Valve’s Steam and the Epic [...]

More From Our Brands

Access exclusive content