You will be redirected back to your article in seconds

Pluto TV Streams Onto Comcast’s Xfinity X1 Set-Tops

Pluto TV just swung into a wider orbit: The free, ad-supported linear TV and movie service is now available on Comcast’s Xfinity X1 set-top platform nationwide.

The deal with America’s largest cable operator — coming just a few months after Viacom plunked down $340 million for the startup — brings Pluto TV to set-top boxes in about 14 million homes. Comcast had 20.85 million residential TV customers as of the end first quarter of 2019, and the cable operator says about two-thirds of those are now on X1.

The launch on X1 “is a pivotal moment for Pluto TV, expanding our reach to a whole new audience in search of free streaming entertainment,” said Tom Ryan, CEO and co-founder of Pluto TV.

Pluto TV, available to Comcast’s X1 customers for no extra charge, provides over 100 live and curated channels (including 14 from Viacom’s networks) plus several thousand free movies with content licensed from 150-plus partners, including TV networks, movie studios, publishers, and digital media companies.

Pluto TV has already been available on Comcast’s Xfinity Flex, a streaming option for the operator’s internet-only customers that costs $5 monthly (per set-top). Xfinity X1 and Xfinity Flex customers can launch the Pluto TV app by saying “Pluto TV” into their voice remote, or by finding it within each platform’s apps section.

The Comcast pact for X1 distribution comes after Viacom last announced a deal with Cox Communications to add Pluto TV to the Cox Contour service. Pluto TV is available across a range of platforms, including iOS and Android devices, the web at pluto.tv, Amazon’s Fire TV, Roku, Android TV, Google Chromecast, Sony PlayStation 4, and smart TVs from Vizio, Hisense and Sony.

For Comcast, the addition of Pluto TV is part of its strategy to make X1 the go-to place for all media and entertainment, integrated into a common menu and remote. The lineup of streaming internet apps on X1 now includes Netflix, Amazon Prime Video, YouTube, Tubi, SiriusXM’s Pandora, iHeartRadio and NPR One. Comcast also expects to add Hulu to X1 and Flex under the operator’s deal with Disney to cede control of Hulu (and eventually sell back its one-third equity stake in the venture).

Pluto TV’s content suppliers include studios Warner Bros., Lionsgate, and MGM; TV networks like CNN, CBS, Sky News, Bloomberg TV, Fox Sports, and Viacom’s MTV, BET, Nickelodeon, Comedy Central and Paramount Movie Channel; and digital-media brands including AwesomenessTV, Cheddar News, TYT Network, Newsy, RiffTrax, Jukin Media’s FailArmy, The Onion, IGN, and Legendary’s Geek & Sundry and Nerdist.

Popular on Variety

More Digital

  • Doug Scott - Twitch

    Twitch Recruits Zynga's Doug Scott as Chief Marketing Officer

    Doug Scott is leaving as game company Zynga’s marketing boss to become Twitch’s CMO. Scott assumes the CMO role at Twitch after previous chief marketing officer Kate Jhaveri exited this summer to become the NBA’s top marketing exec. News of Scott’s hire comes less than a month after Twitch launched a redesigned logo and site, [...]

  • Carter Hansen - VidCon

    VidCon Hires Ex-AwesomenessTV Exec Carter Hansen to Head Conference Programming

    VidCon hired Carter Hansen, a founding executive at AwesomenessTV, as VP of programming to oversee conference programming and content for the internet-video events producer. In the newly created role, Hansen reports to VidCon GM Jim Louderback and will be based in Viacom’s Hollywood office. As part of overseeing programming worldwide for VidCon’s community, creator and [...]

  • The Boys Amazon Prime

    Nielsen Adds Amazon Prime Video to SVOD Measurement, With Limitations

    After two years of measuring Netflix viewing, Nielsen has now added Amazon Prime Video to the mix of subscription-streaming services it tracks — and with the same set of limitations. Nielsen’s SVOD Content Ratings originally launched in October 2017 with Netflix. According to the research firm, the addition of Amazon Prime Video measurement will let [...]

  • Gavel Court Placeholder

    Netflix Movie Scammer Admits to Defrauding Investors Out of $14 Million

    A California man has admitted to defrauding investment groups — nabbing $14 million — by falsely claiming the money would be used to produce a feature film for Netflix. On Oct. 18, Adam Joiner, 41, of Manhattan Beach, Calif., pleaded guilty to one count of wire fraud in U.S. District Court, according to federal authorities. [...]

  • netflix debt

    Netflix to Raise Another $2 Billion Through Debt to Fund Massive Content Spending

    Netflix, burning boatloads of cash with a projected $15 billion content budget for 2019, is adding to its debt load once again. On Monday (Oct. 21), Netflix announced plans to offer approximately $2.0 billion aggregate principal amount of junk bonds, in both U.S dollar and euro denominations. As of Sept. 30, Netflix reported $12.43 billion [...]

  • Bristol, CT - July 26, 2018

    Mina Kimes Helps ESPN Kick Off 'Daily' Podcast

    Mina Kimes is preparing to take ESPN into a new frontier. The sports-media giant has launched a “SportsCenter” for Snapchat and tested baseball telecasts for kids. Now it’s hoping to set up shop in another media venue. Starting tomorrow, the Disney-backed company launches “ESPN Daily,” a weekday morning podcast that aims to tap its vast [...]

More From Our Brands

Access exclusive content