You will be redirected back to your article in seconds

Facebook Is Launching a Redesigned App and Website

Facebook CEO Mark Zuckerberg used his keynote speech during the company’s F8 developer conference Tuesday to announce a redesigned Facebook app and website. The new app will be available Tuesday to U.S. consumers, and come to the rest of the world in the first half of the year. Facebook’s new desktop version will roll out in the coming months.

“This is the biggest change to the Facebook app and website that we have made in the last 5 years,” Zuckerberg said.

The redesigned app and website put a major focus on Facebook Groups, which Zuckerberg painted as an effort to strengthen the company’s “digital town squares.” Facebook Groups are already being used by over 400 million people, he said, adding: “We believe that there is a community for everyone.”

These efforts include a new groups tab and recommendations for new groups throughout the app. Facebook will also bring more content from groups directly to a user’s newsfeed.

Facebook will also start to add new features to groups, including dedicated chat functionality for gaming groups, the ability to post without your name in self-help groups, and ways to flag potentially harmful groups. “We are very focused on safety here,” Zuckerberg said.

In addition to the new focus on groups, the Facebook app will also feature a redesigned user interface, which includes completely ditching the color blue. As another sign of a visual refresh, Facebook is even giving itself a new icon, which now includes animated images.

Some other features announced for the new Facebook app include a feature to discover new friends, additional features for Facebook’s dating service, shipping services for Facebook Marketplace and a new events tab, which is scheduled to launch this summer.

The announcement of the new Facebook app and website was in many ways a sign that Facebook’s traditional newsfeed business isn’t going away any time soon. That’s despite the company’s recent commitment to a major shift to privacy-focused products, which was also evident during Zuckerberg’s keynote speech.

“I believe that the future is private,” Zuckerberg announced during the opening minutes of his speech, detailing how the company was going to use Messenger and Whatsapp to strengthen private communication between its members. “This isn’t just about a few new features,” he said, arguing that Facebook was instead rebuilding itself from the ground up with a focus on private messaging.

This new focus will go along with Facebook still monetizing its existing app and newsfeed business, which is a theme that Facebook app VP Fidji Simo recently previewed during her keynote conversation at Variety’s Silicon Valleywood conference. “Both the town square and the living room are important,” she said during the event, which was her first public appearance since her promotion to lead Facebook’s app.

More Digital

  • Nancy Pelosi

    Facebook on Defensive Over Fake Pelosi Video

    Facebook faced growing criticism this week over its decision not to remove a video that was doctored to suggest that House Speaker Nancy Pelosi was intoxicated during a recent public event. The video, which has been viewed more than 2.5 million times, had been slowed down notably, giving the impression that Pelosi was slurring her [...]

  • Little-Black-Mirror-Maia-Mitchell

    Netflix Launching 'Little Black Mirror' Video Series Starring Maia Mitchell, Lele Pons, Rudy Mancuso, Juanpa Zurita and More

    To promote next month’s premiere of “Black Mirror” season 5, Netflix is launching a short video series — “Little Black Mirror,” with a cast that includes an ensemble of Latinx social-media stars. The three “mini-stories,” aimed at Spanish-speaking audiences, are inspired by the tech-dystopian universe of Charlie Brooker and Annabel Jones’ anthology series. “Little Black [...]

  • Twitter

    Twitter Permanently Bans Anti-Trump Krassenstein Brothers, Who Deny They Broke Platform's Rules

    Twitter permanently suspended the accounts of Ed and Brian Krassenstein — progressive political activists famous for trolling Donald Trump and his supporters — with the company alleging the brothers used bogus accounts to amplify their reach on the platform. “The Twitter Rules apply to everyone,” a Twitter rep said in a statement. “Operating multiple fake [...]

  • Snapchat

    Snap in Talks to License Music to Let Snapchat Users Embed Songs in Posts

    Snap wants to up Snapchat’s music game. The company has been in negotiations with music companies including the big three — Sony Music Entertainment, Universal Music Group and Warner Music Group — to license song catalogs for the Snapchat app, according to two industry sources familiar with the talks, confirming a Wall Street Journal report. [...]

  • T-mobile - Netflix - John Legere

    T-Mobile Passes Netflix Price Hike Through to Subscribers

    T-Mobile is getting ready to raise prices for subscribers who have taken advantage of its “Netflix On Us” promotion: The mobile carrier will begin charging existing customers who have participated in the promotion an additional $2 per month to account for Netflix’s recent price increase. Consumers will see their bill go up starting on 6/2. [...]

  • Oona King

    Snap Hires Google Exec Oona King as First VP of Diversity and Inclusion

    Snap continues to fill out the ranks of its revamped leadership team: The Snapchat parent tapped Oona King, most recently Google’s director of diversity strategy and a former member of British Parliament with the Labour Party, as its first VP of diversity and inclusion. King, who starts at Snap on June 11, is also the [...]

More From Our Brands

Access exclusive content