×
You will be redirected back to your article in seconds

Apple Said to Prep Cheaper HomePod for 2020

Apple is getting ready to introduce a cheaper version of its HomePod smart speaker in 2020, Bloomberg reported Thursday. The company is also working on a new version of its AirPod headphones for next year, according to Bloomberg.

Apple didn’t immediately respond to a request for comment.

The new version of the HomePod is said to use just 2 tweeters, down from the 7 used for omnidirectional sound in the current model. Apple first introduced the  HomePod with a $350 price tag in early 2018, but more recently dropped the price to $299.

The company has had a hard time competing with cheaper smart speakers made by companies like Google, Amazon and Sonos. Consumer Intelligence Research Partners recently estimated that the HomePod had a market share of just 5% in the U.S., with Amazon Echo speakers leading the market with a share of 70%, and Google’s products capturing 25%.

CIPR smart speaker market data

News of those 2020 product upgrades comes as Apple is getting ready to introduce the next version of the iPhone in September. The company is said to replace the current Xs and Xs Max phones with a product called the iPhone Pro, according to Bloomberg. These new pro models are supposedly coming with a better camera, improved video recording capabilities and the ability to serve as a charger for the company’s Airpod wireless headphones.

More Digital

  • Neon-Hum-Jonathan-Hirsch

    Sony Music Invests in Podcast Production Firm Neon Hum

    In its latest move into the podcast biz, Sony Music Entertainment announced a strategic investment in podcast production house Neon Hum. Founded by podcast producer Jonathan Hirsch (pictured above), L.A.-based Neon Hum has helped create multiple podcast hits including MSNBC’s “Bag Man” with Rachel Maddow, Dateline NBC’s “The Thing About Pam,” Wondery’s “Room 20,” Crooked [...]

  • Hulu Hopes to Make Ads Part

    Hulu Hopes to Make Ads Part of Your Binge Session

    If you just can’t keep yourself from watching another episode of “The Handmaid’s Tale” or “PEN15,” then Hulu has an ad for you. The streaming-video hub is starting a trial run of new commercials aimed specifically at binge-watchers, which the company defines as subscribers who watch three or more episodes of the same series consecutively. [...]

  • Facebook

    Facebook Pledges $130 Million to Fund Content Oversight Board as It Hits Delays

    Facebook announced an initial commitment of $130 million to launch its new Oversight Board, which is designed as a way for users to appeal the social giant’s content decisions, but the entity is behind schedule with initial board members to be announced in 2020. The Oversight Board — which has been dubbed Facebook’s “Supreme Court” [...]

  • Rey (Daisy Ridley) in STAR WARS:

    Amazon Releases Secret 'Star Wars: Rise of Skywalker' Exclusive Video

    Amazon released a special behind-the-scenes look at “Star Wars: The Rise of Skywalker” in partnership with Disney and Lucasfilm, in order to — what else? — sell stuff to fans of the galaxy far, far away. The ecommerce giant debuted the Star Wars video Thursday (Dec. 12) exclusively on Amazon.com and Fire TV, with secret [...]

  • Jay-Z

    Tidal Gets Dolby Atmos Music, Jay-Z to Release Catalog in Immersive Audio Format

    Music streaming service Tidal has partnered with Dolby to bring Dolby Atmos Music tracks to its Tidal HiFi tier. This makes Tidal the second music service to support the high-end format. For now, support is limited to certain Android devices. Consumers may know Dolby Atmos as a surround-sound audio format for movies, which is being [...]

  • Netflix-logo-N-icon

    Netflix Tests Discounted Subscription Plans in India

    Netflix is testing discounted plans in India for some long-term subscribers. The plans are only available to selected new subscribers and not existing ones. While signing up, new users may be offered a 20% discount on a three-month subscription, a 30% discount on a six-month term and a 50% discount on a 12-month contract. These [...]

  • Editorial Use onlyMandatory Credit: Photo by

    YouTube Institutes Stricter Harassment Policy, Won't Exempt Public Figures

    YouTube has promised to ramp up its fight against hate and harassment: The Google-owned video service announced changes to its harassment policy Wednesday, which include a ban on implicit threats of violence and insults that target someone for their race, gender expression or sexual orientation. “We will not tolerate harassment,” said YouTube’s global head of [...]

More From Our Brands

Access exclusive content