×
You will be redirected back to your article in seconds

World Cup Final Scores Record Ratings in Tournament Champion France

Besides the French national team, the other champion of the 2018 World Cup tournament is TF1, France’s leading commercial network, which scored record ratings and an 82.2% market share for Sunday’s final game.

The deciding match, which saw France beat Croatia by 4-2 and take home the champion’s trophy for the first time since 1998, drew 19.3 million viewers, according to Mediametrie. That figure rose to 22.3 million people by the end of the game. It marks the seventh-most-watched TV program ever in France and the most-watched soccer match since 2002.

TF1 had exclusive free-to-air rights to 28 games, which it acquired from FIFA for about $82 million, while beIN Sports has all World Cup rights for France for 2018 and 2022, according to Jean-Baptiste Sergeant, an analyst at MainFirst. It’s unknown whether TF1 will be able to recoup its investment or if it will lose millions as it did during previous tournaments. Soccer is known for being a brand booster but a loss leader.

The channel’s website, MYTF1, which live-streamed the games, also lured in many users, with 1.2 million visits during the final.

Not counting the final, the six previous games played by the French team drew an average of 12.8 million viewers, a 70% market share. It’s a strong score considering that only one of these games was played in primetime.

The ratings figure for the final game does not include the crowds who watched it in jam-packed bars and at other venues, such as the Eiffel Tower and the Stade du France arena, where the final aired ahead of Beyonce and Jay Z’s concert.

Hundreds of thousands of French people thronged the streets Sunday to celebrate the victory, flooding iconic sites of Paris, waving flags and singing “La Marseillaise.”

More TV

  • BBC Studios, ZDF Form Development and

    BBC Studios, ZDF Form Development and Co-Production Partnership

    BBC Studios and German pubcaster ZDF have formed a strategic partnership to develop and co-produce “world-class content,” the two companies announced Thursday. The new long-term partnership will bring BBC Studios, the British pubcaster’s commercial arm, and ZDF together to co-develop scripted TV series, such as “The Mallorca Files,” created by Dan Sefton. Both companies will [...]

  • Nat Geo to Air Jeremy Irons-Narrated

    Nat Geo to Air Jeremy Irons-Narrated 'History of the Emirates' Series Globally (EXCLUSIVE)

    National Geographic has taken the bulk of global rights to documentary series “History of the Emirates,” narrated by Jeremy Irons and co-produced by Image Nation Abu Dhabi together with British factual production outfit Atlantic Productions. The series profiles the United Arab Emirates’ ancient history, going back 125,000 years and culminating in the country’s union in [...]

  • View Conference Opens Registration for 2019

    2019 View Conference Opens Registration, Calls for Short Film Competition Entries

    Registration is now open for the 2019 edition of the View Conference in Turin, Italy. No speakers have been announced yet, but past conferences have featured some of the world’s top creative talents in visual effects, animation, gaming, virtual reality, augmented reality and mixed reality. Last year’s edition featured composer Hans Zimmer, Paramount Animation topper [...]

  • The Gifted Rel Canceled

    Fox Cancels Marvel Drama 'The Gifted,' Comedy 'Rel'

    Fox has canceled the Marvel drama “The Gifted” after two seasons and Lil Rel Howery comedy “Rel” after one season, Variety has learned. “Gifted” was set in the Marvel “X-Men” universe and followed a suburban couple whose ordinary lives are rocked by the sudden discovery that their teenage children possess mutant powers. Forced to go on [...]

  • Whose Line Is It Anyway

    TV News Roundup: CW Sets Summer Premiere Dates, Announces Six New Series

    In today’s roundup, the CW announces five returning and six new series for its summer slate.  DATES “Queen of the South” will return to USA Network for its fourth season June 6 at 10/9c. Alice Braga plays the show’s lead, a woman seeking refuge in the United State after fleeing from a Mexican drug cartel. [...]

More From Our Brands

Access exclusive content