×
You will be redirected back to your article in seconds

Fox Alum Missy Birns-Halperin Joins National Geographic Partners

Missy Birns-Halperin has joined National Geographic Partners as exec VP of global talent.

The hire is a sign of Nat Geo’s push to expand its profile in the talent community, as well efforts to engage directly with fans and pursue more elaborate marketing campaigns.

Based in Los Angeles, Birns-Halperin will report to Chris Albert, exec VP of global communications and talent relations. She will focus on nurturing new talent and working with Albert and Nat Geo chief marketing officer Jill Cress on cultivating Nat Geo “super fans.”

“Missy literally wrote the book on talent relations. Having seen her work up close as a client, I’m beyond thrilled to have her join us officially in this new role,” Albert said. “She has an impeccable reputation in the entertainment community and beyond, and I have no doubt that her extensive experience in talent management and fan engagement will drive our integrated strategy further.”

Birns-Halperin spent nearly 30 years leading talent relations for Fox Broadcasting Co. She shepherded the stars of Fox’s early successes including “21 Jump Street” and “Married … With Children” through the “American Idol” and “Empire” years. She left the network in 2016 and set up her own shingle, Missy Halperin Talent Group. She had been working with Nat Geo prior to signing on full time.

“I’ve already witnessed the power of the iconic yellow border firsthand, in an agency capacity, when working with Chris and the incredible talent team at National Geographic on their tentpole events and campaigns,” said Birns-Halperin. “What makes National Geographic unique is their unparalleled media portfolio, with which they can really amplify their extraordinary community of bold people.”

More TV

  • 'Walking Dead' Profits Dispute Heading to

    'Walking Dead' Profits Dispute Heading to Trial

    The long-running legal battle between Frank Darabont and AMC over profits from “The Walking Dead” will run a bit longer, as a judge ruled Monday that the case must go to trial. Darabont and CAA sued the network back in 2013, arguing he was deprived of $280 million in profit participation because AMC did not [...]

  • CBS Studios Exterior

    CBS Sells Television City Production Studio

    CBS sold its venerable Television City production facility, one of Hollywood’s most storied production studios, in a deal the company says will give it more flexibility to invest in content for digital audiences. CBS said Monday it signed a definitive agreement to sell the sound stages and studios that have hosted programs ranging from “All [...]

  • Filmax Snags Top Spanish Kids Feature

    Filmax Snags Top Spanish Kids Feature ‘The Lunnis’ (EXCLUSIVE)

    Barcelona-based sales agency Filmax announced today at Argentina’s Ventana Sur market, that it has acquired the rights to the film adaptation of RTVE’s preschool children’s part-puppet, part-live action and part-animated kids’ show “The Lunnis,” titled “The Lunnis and the Great Fairy Tales Adventure.” The announcement was made with an accompanying trailer for the film, slated [...]

  • Jean Marc Vallee

    Jean-Marc Vallée to Direct 'Gorilla and the Bird' Limited Series at HBO

    Jean-Marc Vallée has lined up yet another HBO project. Vallée has signed on to direct and executive produce the limited series “Gorilla And The Bird,” based on the memoir of the same name by  Zack McDermott, at the premium cabler. It is described as an inspirational tale of a mother’s unconditional love for her bipolar [...]

  • Joanna Klein Jennie Urman

    Jennie Snyder Urman, Joanna Klein Launch Prodco at CBS Television Studios

    “Jane The Virgin” creator Jennie Snyder Urman and development executive Joanna Klein have partnered to launch their own production company, Sutton St. Productions, Variety has learned. The duo has multiple projects in development under their new production banner, including the comedies “You’re Killing Me” for streaming service CBS All Access and “Riches to Rags,” which is in [...]

More From Our Brands

Access exclusive content