×

Mipcom to Turn Spotlight on Chinese TV Industry

China will be the country of honor at this year’s Mipcom, the international TV showcase set in Cannes.

As part of the spotlight on China, Mipcom will include panel discussions on the Chinese market during MipJunior, the sidebar focusing on children programming, and the main lineup of Mipcom, as well as multiple showcases of recent Chinese programs and antipated shows in the Fresh TV presentation. Mipcom will also host a Chinese-themed opening-night welcome reception and its largest-ever China Pavilion.

“The Chinese television and entertainment sector has a special place within the Mipcom and MipTV community going back to 2004, when MipTV welcomed the largest-ever delegation of Chinese TV executives at an international television market,” said Laurine Garaude, director of Reed Midem’s TV division. Garaude cited the popular Chinese format “National Treasure” and the recent deal signed by Tencent and BBC to produce high-quality documentaries as successful bilateral production partnerships.

“We anticipate that the trend towards Chinese content being exported to international territories will speed up over the next two to three years, and we are very keen for Mipcom and MipTV to be part of that process,” added Garaude.

China now ranks ahead of the U.K. as the second-largest TV market in the world after the U.S., according to a report from IHS Markit. The report says that China spent $10.9 billion on television programming in 2017 compared to $10 billion in the U.K. Meanwhile, TV broadcasters spent $6.4 billion and online giants Baidu, Alibaba and Tencent invested $4.5 billion to feed the pipelines of their entertainment platforms. Original programming represented 49% of shows aired in China. The remainder was made up of acquisitions and sports programming.

Ma Li, who heads up China’s international cooperation department of the National Radio and Television Administration, said his company was confident of China’s “capacity to play the leading role at Mipcom and present to the world great Chinese stories and work with [its] colleagues around the globe to usher in a better future.”

Mipcom will take place Oct. 15-18.

More TV

  • Writers vs Agents Packaging War WGA

    Writers Guild Leaders Warn Members About Contact With Fired Agents

    Leaders of the Writers Guild of America are warning members about being contacted by their former agents — asserting that such efforts are an attempt to undermine the WGA and its members. The missive, sent Tuesday from the WGA negotiating committee, came with the guild in a bitter three-month standoff with talent agents that appears [...]

  • Mike Fleiss

    ‘The Bachelor’ Creator Mike Fleiss Accused of Attacking Wife

    “The Bachelor” and “The Bachelorette” creator Mike Fleiss has been accused of attacking his wife Laura Fleiss at their home in Hawaii on July 4, according to documents obtained by Variety. The documents show that Laura Fleiss, who is currently pregnant, filed for an emergency domestic violence restraining order against her husband after he allegedly [...]

  • James Cordon Drag Race Handmaids Tale

    Emmys Trivia: 20 Surprising Facts From 2019's Nominations

    For a show that technically wasn’t eligible at the Emmy Awards in 2019, “The Handmaid’s Tale” did quite well this year. The Hulu drama picked up 11 nominations, including major ones like outstanding directing, writing, guest actress and guest actor, thanks to a quirk in the TV Academy’s Emmy rules. As previously noted, most of [...]

  • 'Schitt's Creek' Emmy Nominations Give Boost

    'Schitt's Creek' Emmy Nominations Give Boost to Pop's Profile

    The core executive team at Pop TV expected to be disappointed, but they still gathered at the CBS-owned cable channel’s Playa Vista offices early Tuesday morning for the reveal of this year’s Primetime Emmy Awards nominations. They were not disappointed. “Schitt’s Creek,” the quirky comedy series that has punched above its weight for Pop since [...]

  • Beyonce-HOMECOMING-Netflix

    Beyoncé, Sara Bareilles Vie for First Emmys as Ramin Djawadi Looks to Reclaim Throne

    Beyoncé and Sara Bareilles could add Emmy trophies to their awards shelves this year, having been nominated in key music categories Tuesday by the Television Academy. Beyoncé’s “Homecoming” special on Netflix was nominated in six categories, and four of those include a nod for the pop superstar herself. Only one of those is in a [...]

  • Disney Content Sales President Janice Marinelli

    Disney Content Sales President Janice Marinelli to Depart

    Janice Marinelli, president of global sales and marketing at Walt Disney’s direct-to-consumer and international segment, said Tuesday that she would step down from her role after a 34-year career at the company. “It has been an honor to work for this company and a privilege to work with so many outstanding professionals,” said Marinelli in [...]

  • Dusty Slay

    Late-Night Bookers Take to the Internet in Search of Emerging Comics

    With Netflix releasing a comedy special every week and YouTube offering a portal into both cutting-edge performance and the best comedy sets in history, it’s never been easier for audiences to access an endless stream of standup. But for fledgling comics, there’s still no more game-changing showcase than a five-minute slot on a late-night talk [...]

More From Our Brands

Access exclusive content