×

TV Ratings: Billboard Music Awards Slip to New Low

UPDATED at 11:10 am PT: Time-zone adjusted numbers put the 2018 Billboard Music Awards at a 2.4 rating in adults 18-49 and 7.9 million viewers. That is a new low for the awards show in the key demo. It is also a decrease of approximately 8% in the demo and 9% in total viewers compared to the 2017 ceremony.

PREVIOUSLY:

The 2018 Billboard Music Awards are currently at an all-time low in the key demo according to Sunday’s overnight numbers.

Airing for the first time on NBC, the Billboard Music Awards averaged a 2.1 rating in adults 18-49 and 7 million viewers. Due to the nature of live events, these numbers do not include West Coast viewership and will be subject to adjustment later today.

Last year’s ceremony on ABC initially drew a 2.3 and 7.7 million viewers before adjusting up to a 2.6 and 8.7 million, which was itself a new demo low. That means as it currently stands, this year’s awards show is down approximately 10% in the key demo and 9% in total viewers from last year’s early numbers. Nevertheless, it was the top-rated program on Sunday night in the demo. The lowest viewership the show ever drew was 6.1 million back in 2006 on Fox.

Earlier on NBC, “Dateline” drew a 0.9 and 5 million viewers.

Meanwhile, part one of the “American Idol” season finale on ABC is currently down from last week. Airing against the first two hours of the Billboard Music Awards, “Idol” is at a 1.3 and 7.4 million viewers for its two-hour live broadcast last night, though those numbers also do not include West Coast viewership. Still, the singing competition series is down approximately 19% in the demo and 5% in total viewers from the 1.6 and 7.8 million it initially drew last week before adjusting up to a 1.7 and 8.5 million.

Earlier on ABC, “America’s Funniest Home Videos” (0.9, 5.3 million) was down from last week.

On CBS, “60 Minutes” (0.8, 8.2 million) ticked up in total viewers. The two-hour finale of “NCIS: Los Angeles” (0.8, 7.5 million) and the finale of “Madam Secretary” (0.6, 6.2 million) were steady.

Most of the finales on Fox’s Sunday animation block were down slightly, while the Fox finale of “Brooklyn Nine-Nine” (0.8, 1.8 million) was even. A new “Bob’s Burgers” at 7:30 drew a 0.7 and 1.6 million, with the finale episode at 9:30 drawing a 0.8 and 1.6 million. Both “The Simpsons” (0.8, 2.1 million) and “Family Guy” (0.9, 1.9 million) ticked down.

NBC easily topped the night in the demo with a 1.8 but finished second in viewers with 6.5 million. ABC was second in the demo with a 1.0 but third in viewers with 5.9 million. CBS was third in the demo with a 0.8 but first in viewers with 7.5 million. Fox was fourth overall with a 0.7 and 1.7 million.

POPULAR ON VARIETY:

More Music

  • Dave NavarroGuitar Legends For Heroes Benefit,

    Primary Wave Music Publishing Acquires Stake in Dave Navarro's Catalog

    Primary Wave Music Publishing has acquired an interest in Dave Navarro’s music publishing catalog, master revenue streams, and writer’s share royalties, the company announced today. Navarro is credited as a songwriter on such hit songs as Jane’s Addiction “Been Caught Stealing” and “Jane Says” as well as the Red Hot Chili Peppers’ “Aeroplane.” Said the [...]

  • This photo shows composer Hans Zimmer

    Hans Zimmer on Recreating Iconic Score: 'The Lion King' 'Brought People Together'

    Composer Hans Zimmer is seated at the mixing board at the Sony scoring stage, head bobbing to the music being performed by 107 musicians just a few yards away. He’s wearing a vintage “Lion King World Tour” T-shirt, frayed at the collar. On the giant screen behind the orchestra, two lions are bounding across the [...]

  • Dreamville Dreamers doc

    J. Cole's Watchful Eye, All-Nighters and Weed: Inside Dreamville's 'Revenge' Doc

    Having the No. 1 project in the country is old hat for J. Cole, but the instant success of Dreamville’s highly-anticipated “Revenge of the Dreamers III” collection, which features collaborations with more than 25 artists, writers and producers (among them: Cozz, Omen, Bas, J.I.D., EarthGang and Ari Lennox), took many by surprise. The first installment [...]

  • Kanye Kim Kardashian Selling Bel Air

    Kanye West, Kim Kardashian Lobbied Trump for A$AP Rocky's Release, Source Confirms

    Kanye West and Kim Kardashian lobbied President Trump to help release A$AP Rocky from jail in Sweden, a source close to the situation confirms to Variety. The news was first reported by TMZ. A$AP Rocky (real name: Rakim Myers) has been behind bars in the country since July 2 after being involved in an altercation [...]

  • Woodstock 50 Applies for Vernon Downs

    Woodstock 50 Applies for Vernon Downs Permit Yet Again

    For better or worse, Woodstock 50 isn’t giving up on Vernon Downs, despite being rejected twice already: The producers have applied for another permit to hold the festival at Vernon Downs, according to the Utica Observer Dispatch. Town Attorney Vincent Rossi confirmed the application was submitted Wednesday. This is the festival’s third application; previous applications [...]

More From Our Brands

Access exclusive content