×

Atresmedia Studios Names Laura Miñarro Head of International Business (EXCLUSIVE)

Appointment signals ‘Money Heist’ producers broader overseas ambitions

Atresmedia Studios, the newly launched production arm of Atresmedia, producer of iconic Spanish TV series such as “Velvet” and “Money Heist,” has appointed Laura Miñarro, one of Spain’s best known international TV execs, as V.P., international business.

Coming just months after Atresmedia Studios’ snagged Amazon Prime Video’s first fiction series order in Spain, to produce “Little Coincidences” with Spain’s MedioLimon and Onza Ent., the appointment signals Atresmedia Studios’ desire to intensify its drama series commissions outside Spain at a time of skyrocketing demand in the pay TV and streaming space for Spanish-language series and escalating competition to meet that demand.

Miñarro previously served as director of co-production and scripted at Swedish company Eccho Rights and before that, managing director of Imagina Intl. Sales (IIS), the overseas sales arm of Mediapro, one of Southern Europe’s biggest TV conglomerates, where she oversaw international distribution and co-production development. Miñarro first came to notice as V.P. international co-production at Spanish scripted production powerhouse Globomedia, part of the Mediapro group.

Launching last December, Atresmedia Studios was born with the ambition of producing for third party companies, especially new operators and streaming platforms in and outside Spain, with a strong focus on the Latin American market.

Atresmedia Studios’ first order was “El Embarcadero” (“The Pier”), commissioned by Movistar +, the powerful pay TV division of Telefonica, Europe’s second-biggest telecom, and co-produced by “Money Heist” creators Alex Pina and Esther Martínez Lobato at Vancouver Media. “The Pier” will have its world premiere TV screening at October’s Mipcom market in Cannes.

Headed by Atresmedia CEO Ignacio Corrales and with Atresmedia fiction director Sonia Martínez marking its editorial line, Atresmedia Studios capitalizes on strong tailwinds, with Atresmedia having produced “Velvet,” “Vis-a-Vis,” and the first two parts of “La casa de papel” (Money Heist), three emblematic series which broadened the global reach of Spanish scripted shows, and lie nearer to streaming platform sensibilities than most free-to-air productions, Martínez noted at Spain’s Conecta Fiction co-production forum this June.

Nacho Manubens serves as director of contents at Atresmedia Studios which also negotiates remake rights of Atresmedia scripted formats, following on deals struck by Atresmedia with Netflix for “Money Heist” and Movistar + for “Velvet,” allowing Movistar + and Bambu Producciones to create its first original series, “Velvet Collection.”

Fox Networks Group España and Mediapro have produced a third season of “Vis-a-Vis,” a women’s penitentiary thriller with a cable edge licensed from Atresmedia.

More TV

  • Esther Scott dead

    Esther Scott, Actress in 'Boyz N the Hood,' 'Hart of Dixie,' Dies at 66

    Esther Scott, who appeared in “Boyz N the Hood,” voiced Shodu in the “Ewoks” series and guest starred on dozens of TV series, died Friday in Los Angeles, her representative confirmed. She had suffered a heart attack Tuesday at her Santa Monica home. She was 66. Born in Queens, N.Y., Scott appeared in at least [...]

  • Melissa Leo

    Melissa Leo to Lead Fox Drama Pilot 'Blood Relative'

    Academy Award winner Melissa Leo has been cast in the lead role of Fox’s drama pilot “Blood Relative.” The series is based on James Renner’s article “Beyond the Jungle of Bad: The True Story of Two Women from California Who Are Solving All the Mysteries.” Leo will star as Louise Kelly, an expert in genetic [...]

  • Devs Review

    'Devs': TV Review

    The idea that the technology industry has the power not just to reshape the world in which we live but — through acts of creative destruction — build a new one overlaying and eventually supplanting it has been fertile territory for the arts in recent memory. Indeed, to this point, one of the bards of [...]

  • Peter Berg

    Netflix Sets Opioid Crisis Series From 'Narcos'' Eric Newman, Peter Berg to Direct

    Netflix has ordered an eight-episode limited series on the origins of the opioid crisis titled “Painkiller,” Variety has learned. Micah Fitzerman-Blue and Noah Harpster will write and serve as showrunners and executive producers on the series. The pair recently wrote the screenplay for the Oscar-nominated film “A Beautiful Day in the Neighborhood” and previously collaborated [...]

  • Raoul Peck

    Raoul Peck Teams With HBO for Hybrid Docuseries on European Colonialism

    Raoul Peck is bringing his four-part series “Exterminate All the Brutes” to HBO. The project is described as an exploration of the exploitative and genocidal aspects of European colonialism. It will feature documentary footage and archival material as well as original animation and interpretive scripted scenes. Josh Hartnett will play the lead role in the [...]

  • ELLEN'S GAME OF GAMES -- "Say

    ‘Ellen’s Game of Games’ Renewed for Season 4 at NBC

    NBC and Ellen are teaming up for another season of fun and games. DeGeneres has revealed that the network has renewed her alternative series “Ellen’s Game of Games” for a fourth season. DeGeneres serves as host and executive producer of the one-hour show, which includes supersized versions of some of the most popular games from her [...]

More From Our Brands

Access exclusive content