You will be redirected back to your article in seconds

Atresmedia Studios Names Laura Miñarro Head of International Business (EXCLUSIVE)

Appointment signals ‘Money Heist’ producers broader overseas ambitions

Atresmedia Studios, the newly launched production arm of Atresmedia, producer of iconic Spanish TV series such as “Velvet” and “Money Heist,” has appointed Laura Miñarro, one of Spain’s best known international TV execs, as V.P., international business.

Coming just months after Atresmedia Studios’ snagged Amazon Prime Video’s first fiction series order in Spain, to produce “Little Coincidences” with Spain’s MedioLimon and Onza Ent., the appointment signals Atresmedia Studios’ desire to intensify its drama series commissions outside Spain at a time of skyrocketing demand in the pay TV and streaming space for Spanish-language series and escalating competition to meet that demand.

Miñarro previously served as director of co-production and scripted at Swedish company Eccho Rights and before that, managing director of Imagina Intl. Sales (IIS), the overseas sales arm of Mediapro, one of Southern Europe’s biggest TV conglomerates, where she oversaw international distribution and co-production development. Miñarro first came to notice as V.P. international co-production at Spanish scripted production powerhouse Globomedia, part of the Mediapro group.

Launching last December, Atresmedia Studios was born with the ambition of producing for third party companies, especially new operators and streaming platforms in and outside Spain, with a strong focus on the Latin American market.

Atresmedia Studios’ first order was “El Embarcadero” (“The Pier”), commissioned by Movistar +, the powerful pay TV division of Telefonica, Europe’s second-biggest telecom, and co-produced by “Money Heist” creators Alex Pina and Esther Martínez Lobato at Vancouver Media. “The Pier” will have its world premiere TV screening at October’s Mipcom market in Cannes.

Headed by Atresmedia CEO Ignacio Corrales and with Atresmedia fiction director Sonia Martínez marking its editorial line, Atresmedia Studios capitalizes on strong tailwinds, with Atresmedia having produced “Velvet,” “Vis-a-Vis,” and the first two parts of “La casa de papel” (Money Heist), three emblematic series which broadened the global reach of Spanish scripted shows, and lie nearer to streaming platform sensibilities than most free-to-air productions, Martínez noted at Spain’s Conecta Fiction co-production forum this June.

Nacho Manubens serves as director of contents at Atresmedia Studios which also negotiates remake rights of Atresmedia scripted formats, following on deals struck by Atresmedia with Netflix for “Money Heist” and Movistar + for “Velvet,” allowing Movistar + and Bambu Producciones to create its first original series, “Velvet Collection.”

Fox Networks Group España and Mediapro have produced a third season of “Vis-a-Vis,” a women’s penitentiary thriller with a cable edge licensed from Atresmedia.

More TV

  • The Marvelous Mrs. Maisel

    'The Marvelous Mrs. Maisel' Team On A 'Brand New Chapter' In Season 3

    If Midge Maisel wants to be successful as a standup comedian, her portrayer Rachel Brosnahan says, “she’s going to have to give up her personal life. She’s going to have to go at it alone.” The second season of “The Marvelous Mrs. Maisel” ended with Brosnahan’s 1950s housewife-turned-comic, character getting the opportunity of a lifetime [...]

  • Peter Segal

    Peter Segal to Direct Stephen Amell's Pro Wrestling Drama 'Heels' at Starz (EXCLUSIVE)

    Peter Segal will direct and executive produce Stephen Amell’s upcoming Starz series “Heels,” Variety has learned exclusively. The eight-episode drama, which hails from Lionsgate Television in association with Paramount Television Studios, stars Amell and Alexander Ludwig as brothers Jack and Ace Spade. Set in a close-knit Georgia community, it follows a family-owned wrestling league as the [...]

  • Shameless Season 9 BoJack Horseman Season

    TV Shows We Quit in 2019

    It’s official: with the amount of scripted series alone hitting the 500 mark and refusing to stop there, there is just too much content available to keep up with all of it. But although the quantity of series offered continues to grow, that does not automatically mean the quality increases as well. As such, no [...]

  • Ryan Tedder Hitmakers

    Ryan Tedder on the Secrets of Leading Pop Fans Into Songland

    Despite his band’s name, Ryan Tedder is a man of many, many republics. He’s the songwriter of the year in Variety‘s Hitmakers issue largely for his work as a producer-writer in ensuring, with “Sucker,” that the Jonas Brothers had the smoothest possible runway for their comeback to make a safe landing. But eclipsing even that [...]

  • Karen McDougal

    Karen McDougal Sues Fox News Over 'Extortion' Claim

    Karen McDougal, the former model who was paid $150,000 to stay quiet about her affair with President Donald Trump, sued Fox News on Thursday, alleging that host Tucker Carlson falsely accused her of extortion. The slander lawsuit, filed in state court in New York, concerns a segment that aired in December 2018 in which Carlson [...]

  • 'Watchmen,' 'Succession' Among 20202 Writers Guild

    Writers Guild Unveils 2020 TV Award Nominees

    “The Simpsons” is leading the way with three Writers Guild of America nominations, followed by two each for “Bob’s Burgers,” “The Crown,” “The Marvelous Mrs. Maisel,” “Pen15,” “Russian Doll,” “Succession,” “Veep” and “Watchmen.” Fox’s “The Simpsons,” which began airing in 1989, scored noms in the animated category for the “Go Big or Go Homer,” “Livin’ [...]

More From Our Brands

Access exclusive content