×

AMC’s Best-of-British Streamer Acorn TV Launches in 30 New Territories

Acorn TV launched in 30 new markets Tuesday, the biggest wave of international launches to date for the AMC-owned streaming service, which focuses on British and English-language drama.

The platform is now live in Australia and New Zealand, India, Spain, the Nordics, the Benelux countries and South Africa. The international rollout started in June, when Acorn TV launched in a plethora of markets in Latin America. More territories in that region were added as part of Tuesday’s wave.

AMC Networks has just closed a $65 million deal to buy Acorn TV parent company RLJ Entertainment, but the international rollout plans were being put into place ahead of that.

Rights deals mean that not every show from the service in the U.S. will be immediately available in every territory. Matthew Graham, SVP and GM for Acorn TV, told Variety that the “strategy has been to start with a focused offering of key titles that we feel define the service and then, as we do in the U.S., add content on a weekly basis and keep building that library so that it expands relatively quickly.”

Graham highlighted “Doc Martin,” Iain Glen’s Irish detective drama “Jack Taylor,” and Toby Jones miniseries “The Secret Agent” as some of the service’s key titles.

Graham said that Acorn will reach out directly to consumers, but that discussions are also underway with platforms and other partners. “We see the international market shaping up much as it has in the U.S., which is [that] you have a direct-to-consumer piece, which is important for understanding the consumer and making programming decisions, and then you have a business-to-business piece with the telcos and cable operators who can be fabulous partners and help you grow quickly,” he said.

It was a big news day Tuesday in terms of international launches for specialized streaming services. Major players such as AMC and NBCUniversal, which rolled out reality-TV SVOD service hayu in Benelux, are betting that consumers will shell out for multiple streaming services as well as the more generalist offerings from giants like Amazon and Netflix.

The likes of Discovery and Turner are also making direct-to-consumer plays. Disney is expected to enter the fray next year.

“We know that the vast majority of our subscribers are also subscribing to Netflix and Amazon and Hulu, and we’re very comfortable being an a la carte add-on to that mix,” he said. “We are a very reliable source for a particular type of very high-quality content, and it’s a real challenge for the big services to be able to deliver content with such a curated focus.”

Together with SVOD stablemate Urban Movie Channel, Acorn TV had more than 800,000 subscribers by mid-2018. Its current trajectory suggests it will hit the million-subscriber mark in early 2019.

More TV

  • Ariana Grande Olivia Munn Michael Che

    Celebrities vs. Critics: Why This Battle Has No Winners (Column)

    When actor Olivia Munn tweeted a “short essay on…ugly behaviors” late Wednesday night, she insisted that a blog had been unfairly maligning her for years. She wrote that she wanted to confront the idea that baseless critiques, particularly those aimed at women, are never okay no matter how famous the target may be. On the [...]

  • ‘Peaky Blinders’ Virtual Reality Game in

    ‘Peaky Blinders’ Virtual Reality Game Will Pitch Players Into the Action

    “Peaky Blinders” fans will be able to join the gang – virtually – in a new VR game that will allow players to interact with characters from the hit series. Start-up immersive studio Maze Theory teamed with the show’s producers and is making the game, which will launch in 2020. Artificial intelligence technology means characters [...]

  • TV News Roundup: HBO's 'Deadwood: The

    TV News Roundup: HBO Releases 'Deadwood: The Movie' Trailer

    In today’s TV news roundup, HBO released the trailer for the “Deadwood” film, and CNN announced a premiere date for “Apollo 11.”  DATES The documentary “Apollo 11” from director/producer Todd Douglas Miller will premiere on CNN Sunday, June 23 at 9 p.m. Using only archival sources, the film captures NASA’s 1969 Apollo 11 mission. FIRST [...]

  • shannon ryan

    Shannon Ryan Joins Disney TV, ABC as Marketing Chief

    Former Fox Television chief marketing officer Shannon Ryan has been tapped as the new president of marketing for ABC Entertainment and Disney Television Studios. The announcement was made by Karey Burke, president of ABC Entertainment, and Craig Hunegs, president of Disney Television Studios, to whom she will report. Rumours had been circling for a while [...]

  • Dan Lin's Rideback, MRC Announce Writers

    Dan Lin's Rideback, MRC Announce First Class of Writers and Mentors for TV Incubator

    Rideback, Dan Lin’s production company, and MRC have announced the inaugural class of writers and mentors for their TV incubator.  The new TV writers residency program, which was launched in February, offers a paid, eight-month residency program to a group of writers who have each previously been staffed on series and want to create their [...]

  • CBS Viacom

    CBS and Viacom Move Closer to Merger Talks

    The CBS Corp. board of directors is moving closer to initiating acquisition discussions with Viacom, according to multiple sources close to the situation. The move has been expected for months, although there may still be obstacles on the road to a reunion for the two sides of the Redstone media empire. Price could still be [...]

  • Santa Fe Studios Netflix

    Santa Fe Studios Competes With Other New Mexico Stages for Streaming Business

    Albuquerque Studios entered the spotlight last October when it was purchased by Netflix. While the complex is clearly the jewel in the crown of New Mexico’s production infrastructure, with eight soundstages totaling 132,000 square feet, 100,000 square feet of production offices, a large backlot and support space, it’s not the only modern studio facility in [...]

More From Our Brands

Access exclusive content