×
You will be redirected back to your article in seconds

Burger King Makes the Case for Net Neutrality

WASHINGTON — John Oliver called attention to net neutrality on “Last Week Tonight.” Alyssa Milano and other celebrities sounded the alarm about it on Twitter. Now a major brand, Burger King, is stepping into the fray with a new video that tries to explain the issue in a simple way (and also promotes the Whopper).

The video — called “Whopper Neutrality” — has hit more than 1.1 million views on YouTube. In the video, customers are shown waiting to get their Whoppers. They are told that those who pay more would get their orders quicker than those who did not.

That is a simple, humorous explanation for one of the most contentious aspects of the net neutrality debate: The idea that without any rules, internet providers will begin charging companies and websites to deliver their content faster to consumers. In regulatory terms, the issue is called “paid prioritization.”

Burger King didn’t just present the issue. It also directed viewers to a Change.org petition to press the FCC and Congress to support an open internet. That seems to support an effort by Senate Democrats to reverse the FCC’s decision last month to repeal most of the net neutrality rules.

The Burger King video ends with an apparent dig at FCC Chairman Ajit Pai, who championed the repeal of the rules, as the Burger King character is shown drinking from an oversized Reese’s coffee mug. That is the type of coffee mug that Pai uses at FCC meetings. He has made his own humorous net neutrality video, but Reese’s has not weighed in.

Pai and two other Republicans on the FCC say the Obama-era net neutrality rules were a regulatory overreach and were choking off investment. A number of public interest groups and state attorneys general are challenging the repeal in court.

An FCC spokeswoman had no comment.

Popular on Variety

More Politics

  • Ruth Bader Ginsburg Supreme Court Justice

    Justice Ruth Bader Ginsberg Treated for Pancreatic Cancer

    Justice Ruth Bader Ginsberg has been cleared “definitively” of pancreatic cancer after spending three weeks undergoing treatment in New York City for the illness. The Supreme Court issued a statement on Friday saying that the Justice responded well to radiation treatment. In early July, Ginsberg underwent a regular blood test that came back abnormal, and [...]

  • Taylor SwiftTeen Choice Awards, Arrivals, Los

    Taylor Swift Says She's 'Remorseful' For Not Getting Involved in 2016 Election

    Taylor Swift says she feels “really remorseful for not saying anything” during Trump’s run for presidency in 2016, per an interview with the Guardian published today. The singer points to her negative public image during the time of the election as one reason she stayed uninvolved, but explained that she would’ve endorsed Hillary Clinton for [...]

  • US President Donald J. Trump speaks

    Apple Stock Down 4.6% After Trump ‘Orders’ Companies to Leave China

    Apple’s share price was down around 4.6% Friday at the close of the market, to $202.64 per share, after President Trump took to Twitter to “order” U.S. companies to leave China. The slide came amid a market-wide sell-off, with the NASDAQ sliding 3%, and the Dow dropping 623 points. Trump’s edict was a response to [...]

  • David Koch Obit

    David Koch, Libertarian Activist and Billionaire Philanthropist, Dies at 79

    David Koch, brother of Charles Koch and one of the owners of Koch Industries, the second-largest private company in the U.S., has died at 79. According to the New York Times, Charles Koch announced the news of his brother’s death in a statement. Though he did not attribute to David’s death to a particular cause, [...]

  • Pod Save America Hosts on Trump

    'Pod Save America' Hosts on Trump, the Democratic Primary and What's Wrong With Cable News

    Like many Democrats, Tanya Somanader was blindsided by the 2016 presidential election. A veteran of the Obama White House and a former speechwriter and digital specialist for House Speaker Nancy Pelosi, Somanader was gearing up for a Hillary Clinton administration. Instead, she had to grapple with the reality of a Donald Trump presidency. “A lot [...]

  • Sean Spicer Dancing With the Stars

    Sean Spicer Hopes 'Dancing With the Stars' Gig Will 'Move the Country Forward'

    In the face of a swift backlash, former White House press secretary Sean Spicer said he hoped his role as a contestant on ABC’s “Dancing With the Stars” can help “move the country forward in a positive way.” Spicer told CNN on Thursday that his “DWTS” posting was about entertainment, not politics. ABC revealed Spicer [...]

  • Brazil's President Jair Bolsonaro attends a

    Bolsonaro LGBTQI Outburst, Subsidy Freeze, Stirs Outrage

    Ramping up the drive into censorship in Brazil, its Minister of Citizenship, Omar Terra, has suspended a call for applications for governmental TV funding – until new criteria are established for its application. The country’s secretary for culture, Henrique Pires, who reports to Terra, has resigned in protest of the incentive freeze. The suspension, for [...]

More From Our Brands

Access exclusive content