Universal Music Group Expands Presence, Operations in Africa

Moussa Soumbounou has been appointed Managing Director and will oversee efforts in French-speaking regions of the continent.

Universal Music Group (UMG) has announced that it’s expanding its presence and operations in French-speaking Africa. Efforts in the western Africa region will be led by Moussa Soumbounou, who has been appointed Managing Director. The veteran executive, artist manager and live promoter will report to Olivier Nusse, CEO of Universal Music France and be based out of a new Universal Music Africa (UMA) office in Abidjan (Côte d’Ivoire). His territories will include Benin, Burkina Faso, Burundi, Cabo Verde, Cameroon, Central African Republic, Chad, Comoros, Congo (Brazzaville), Congo (Kinshasa), Côte d’Ivoire, Djibouti, Equatorial Guinea, Gabon, Guinea, Guinea-Bissau, Madagascar, Mali, Niger, Sao Tome and Principe, Senegal, Seychelles and Togo.

Artists recently signed to UMA include include Kiff No Beat and DJ Arafat from Ivory Coast, Toofan from Togo and Locko and Tenor from Cameroon.

Said Nusse in announcing the appointment: “Moussa Soumbounou and his team … will not only help us to discover and release new talent throughout Africa and other French-speaking markets around the world, but will also increase the creative, commercial, digital and live opportunities available for these artists locally, in France and now globally.”

The African continent has seen its influence in pop culture grow in recent years, from music (among the new talents to emerge are Davido and Wizkid) to movies (“Black Panther”).

More Music

  • Chester BenningtonWarner Music Group Grammy After

    Linkin Park Pays Tribute to Chester Bennington on Anniversary of His Death

    Universal Music Group (UMG) has announced that it’s expanding its presence and operations in French-speaking Africa. Efforts in the western Africa region will be led by Moussa Soumbounou, who has been appointed Managing Director. The veteran executive, artist manager and live promoter will report to Olivier Nusse, CEO of Universal Music France and be based […]

  • Willie Nelson

    Willie Nelson to Release Frank Sinatra Tribute Album ‘My Way’

    Universal Music Group (UMG) has announced that it’s expanding its presence and operations in French-speaking Africa. Efforts in the western Africa region will be led by Moussa Soumbounou, who has been appointed Managing Director. The veteran executive, artist manager and live promoter will report to Olivier Nusse, CEO of Universal Music France and be based […]

  • Watch Pusha T Perform ‘Santeria’ With

    Watch Pusha T Perform ‘Santeria’ With 070 Shake and The Roots

    Universal Music Group (UMG) has announced that it’s expanding its presence and operations in French-speaking Africa. Efforts in the western Africa region will be led by Moussa Soumbounou, who has been appointed Managing Director. The veteran executive, artist manager and live promoter will report to Olivier Nusse, CEO of Universal Music France and be based […]

  • Radiohead Coachella

    Radiohead Demands Answers in Drum Technician's Death

    Universal Music Group (UMG) has announced that it’s expanding its presence and operations in French-speaking Africa. Efforts in the western Africa region will be led by Moussa Soumbounou, who has been appointed Managing Director. The veteran executive, artist manager and live promoter will report to Olivier Nusse, CEO of Universal Music France and be based […]

  • XXXTentacion

    Four Men Indicted in XXXTentacion’s Murder

    Universal Music Group (UMG) has announced that it’s expanding its presence and operations in French-speaking Africa. Efforts in the western Africa region will be led by Moussa Soumbounou, who has been appointed Managing Director. The veteran executive, artist manager and live promoter will report to Olivier Nusse, CEO of Universal Music France and be based […]

  • Cristian Pity Alvarez Accused of Murder

    Argentine Rock Star Cristian 'Pity' Alvarez Accused of Murder

    Universal Music Group (UMG) has announced that it’s expanding its presence and operations in French-speaking Africa. Efforts in the western Africa region will be led by Moussa Soumbounou, who has been appointed Managing Director. The veteran executive, artist manager and live promoter will report to Olivier Nusse, CEO of Universal Music France and be based […]

More From Our Brands

Access exclusive content