×
You will be redirected back to your article in seconds

Hitco Entertainment, Pilgrim Media Partner for Music-Themed Series and Docs (EXCLUSIVE)

A documentary about the Atlanta music scene and a music competition program called "Take the Lead" will be the first projects from the teaming.

A documentary about the Atlanta music scene and a music competition program called “Take the Lead” are two projects in development through a new partnership between L.A. Reid and Charles Goldstuck’s Hitco Entertainment and Craig Piligian’s Pilgrim Media Group. The teaming calls for the two companies to develop and produce music-focused projects for distribution across multiple platforms.

Craig Piligian founded Pilgrim Media Group in the late-1990s and for the past two decades it has become known for producing a wide range of programming ranging from the scripted to unscripted, and across platforms. In 2015 Pilgrim Media launched 1620 Media, a unique digital video platform that also provides production services. Just a month later Lionsgate bought a $200 million stake in the company.

Hitco is home to Outkast’s Big Boi, Fifth Harmony’s Dinah Jane and newcomer rappers SAINt JHN and Yella Beezy. Its founders, industry veterans L.A. Reid and Charles Goldstuck, describe the company’s visions as a return “to the fundamentals of hit-making.” 

For the untitled documentary project, Reid, who first rose to prominence in Atlanta where he founded LaFace Records, will join other notables from the scene in chronicling the ascent of hip hop and R&B music in the city. Artists to emerge from Atlanta include TLC, Usher, Ludacris, Guvvi Mane, Lil Yachty and Migos, among others. 

Little has been revealed about “Take the Lead” other than it’s a “music competition format that aims to build the next major music act.” Reid served as a judge on the U.S. version of “The X-Factor” which aired for two seasons on Fox.

Said Reid and Goldstuck in announcing the teaming: “We’re beyond thrilled to partner with Craig and the innovative content creators at Pilgrim. Given their diverse portfolio of programming and Craig’s unparalleled experience as an industry pioneer, we’re looking forward to the launch of our television business, which we see as a continuation of our many years of experience developing and producing cross-platform content.”

Said Piligian, “In all respects, L.A. and Charles have each made a tremendous impact on music. We are excited to be working with them to push the boundaries of the music programming genre with these projects and more to come.”

Hitco is distributed through EMPIRE, the independent company which helped propel such hits as D.R.A.M.’s “Broccoli” featuring Lil Yachty, and Fat Joe and Remy Ma’s “All the Way Up.”

Pilgrim Media is known for “Fast N’ Loud,” “American Chopper,” “Street Outlaws” and its spinoffs, “Misfit Garage,” “Garage Rehab” and “Shifting Gears with Aaron Kaufman” for Discovery; “Wicked Tuna” and its spinoff for National Geographic; “My Big Fat Fabulous Life” for TLC; “The Ultimate Fighter” for FS1; “Bring It!” and “Love at First Flight” for Lifetime; “Battlefish” for Netflix; “Zombie House Flipping” for FYI and “The Boy Band Con: The Lou Pearlman Story” for YouTube Premium.

Popular on Variety

More TV

  • 71st Emmys Governors Ball

    Why the Television Academy Plans to Donate Furnishings From the 71st Emmys Governors Ball

    The Emmys’ official after party is set to impress — and to leave a permanent impression. At the annual press preview of the 71st Emmys Governors Ball, the Television Academy announced a partnership with Living Spaces, Habitat for Humanity and the Hollywood Community Housing Project that will provide more than 80 custom sofas, chairs and [...]

  • 'No Good Nick' Canceled After One

    'No Good Nick' Canceled After One Season at Netflix

    “No Good Nick” has been canceled at Netflix after only a single season, which was split into two parts, Variety has confirmed. Created and executive produced by David H. Steinberg and Keetgi Kogan, the multi-camera comedy starred Melissa Joan Hart and Sean Astin as Liz and Ed, a hyper-competitive career mom and lovable but dorky “fun dad,” [...]

  • Hailee Steinfeld Sets New Single Tied

    Hailee Steinfeld Announces New Single Tied to Apple TV Plus' 'Dickinson'

    Actress, singer and producer Hailee Steinfeld is set to release a new single entitled “Afterlife” on Sept. 19, a track she created for her upcoming Apple TV Plus series,”Dickinson.” “This is a song I’m incredibly proud of, and I feel like after embodying this character, I have a more fearless approach to my writing,” Steinfeld [...]

  • Rachel Bloom

    Rachel Bloom Announces Pregnancy After Emmy Win

    “Crazy Ex-Girlfriend” star Rachel Bloom made a special announcement after winning her Emmy for best original music and lyrics — she is pregnant. Bloom announced the news backstage on Saturday at the Creative Arts Emmy Awards. She joked she had planned to reveal the news on Instagram but that doing it at the Emmys was even [...]

  • EVIL is a psychological mystery that

    TV Review: 'Evil'

    In its pilot installment, CBS’s new drama “Evil” delves into that which may lie beyond the rationally explicable. And the show itself represents something almost supernatural by 2019 standards, too: A well-made hour fueled by chemistry between its leads and a strong idea of itself. On the basis of its debut outing, which screened at [...]

  • Emmy Awards Placeholder

    Creative Arts Emmys: 'Free Solo,' 'Queer Eye' Among Big Winners on Night 1 (Full List)

    “Free Solo,” “Queer Eye,” “RuPaul’s Drag Race” and “Saturday Night Live” were among the big winners Saturday after the first night of the Creative Arts Emmy Awards at the Microsoft Theater in downtown Los Angeles. “Free Solo,” the National Geographic feature documentary that already claimed the Oscar earlier this year, lead the field on the [...]

More From Our Brands

Access exclusive content