You will be redirected back to your article in seconds

070 Shake, Breakout Star of Kanye West’s ‘Ye,’ Drops New Video (Watch)

While there are several guest appearances on Kanye West’s new album “Ye,” New Jersey-reared 070 Shake — a.k.a. Danielle Balbuena — is arguably the breakout star thanks to her appearance on the song “Ghost Town,” which many critics have called the set’s best.

Today she dropped a video for the song “TK,’ a highlight from her recent EP “Glitter,” released on West’s G.O.O.D. Music label (via Def Jam), with which she signed last year. The “070” is connected to her local crew.

Shake dropped her first single “Trust Nobody” in 2016 and followed with “The 070 Project: Chapter 1” and several singles. She also appears on Pusha T’s recent track “Santeria” as well as “Violent Crimes” from “Ye.”

While Shake shines on “Ghost Town,” many critics, including Variety’s Andrew Barker, feel the song could have used more time in the lab. “If West decides to reprise his ‘Life of Pablo’ policy of continuing to tweak the album even after its release, here’s hoping he gives a little more attention to ‘Ghost Town,’” Barker wrote, “which offers an overabundance of promising musical ideas that could have used more time to marinate. Filled to the brim with overdriven electric guitars, gospel organs, and notably unpolished vocals from Kid Cudi and emerging New Jersey singer 070 Shake, it’s the type of composition that 2010-era Kanye would have cleaned up into a radio-conquering hit, though its rough edges and free-associative structure do have their own charms.”


More Music

  • Peter Bjorn and John -Björn Yttling

    As Peter Björn & John Celebrates 20 Years, the Band Returns to its 'Darker' Roots

    A trifecta of pure energy hit the stage at the Teragram Ballroom in Downtown Los Angeles Saturday night as Peter Björn & John performed the second-to-last stop of a 2018 tour. Promoting their new album “Darker Days,” which dropped October 19, the band went back to basics as a three-piece for this outing (drummer John [...]

  • Adam Levine Cardi B

    Maroon 5 and How the Super Bowl Halftime Show Became Music's Least Wanted Gig

    Who would have thought that the Super Bowl Halftime show, an American institution watched by more than 100 million people, would become the least wanted gig in music? But thanks to the ongoing controversy concerning the NFL’s stance on a player’s right to protest, brought to the forefront by football’s top conscientious objector Colin Kaepernick, [...]

  • Mary Poppins 1964

    P.L. Travers' Efforts to Adapt 'Mary Poppins' for Film, TV Were Often Less Than Jolly

    Disney’s “Mary Poppins Returns,” a sequel decades in the making, opens Dec. 19. Even before the 1964 original, Hollywood made several attempts to adapt P.L. Travers’ books, with Samuel Goldwyn and Katharine Hepburn among those involved in the chase. But aside from a one-hour 1949 CBS television version, they all hit a dead-end. The first [...]

  • Kanye West

    Kanye West Accuses Drake of 'Threatening' His Family in Epic Twitter Binge

    Kanye West re-ignited his feud with Drake on Thursday night, accusing the rapper of “threatening” his family in a dozens-long Twitter binge on Thursday night. The latest installment of the saga between the former friends — which flared up most dramatically back in May when Pusha T revealed that Drake has a son with model [...]

  • Kacey Musgraves Cardi B Janelle Monae

    The Best Albums of 2018

    Even by recent standards, these are times that try human souls. And not surprisingly, that was reflected in the music of 2018: Whether metaphorically responding to the political realities of America (“Black Panther), mimicking the ADD nature of modern culture (Terra Whack) or simply providing a distraction, however brief, from too much reality (take your [...]

More From Our Brands

Access exclusive content