×

Digital Sales Up 7%, ‘Madden 19’ and ‘World of Warcraft’ Reach New Highs (Analyst)

Digital growth is up as consumers spent almost $9 billion in August digitally over all platforms, according to a report released Tuesday from market intelligence company SuperData.

The digital surge can be attributed to pay-to-play PC games as well as free-to-play console games; more specifically, “World of Warcraft’s” Battle for Azeroth expansion for PC and “Fortnite’s” optional add-ons across multiple platforms helped digital sales accelerate 7% this month as compared to 2017.

For Blizzard Entertainment, Battle for Azeroth’s Aug. 14 release was a huge success, as “World of Warcraft” made $161 million in August and the total number of “WoW” subscribers reached its “highest point since 2014” according to SuperData.

The free-to-play “Fortnite: Battle Royale” continues to be a runaway success, as SuperData classifies the multiplayer game as the top digital earner for console games for the month of August. “FIFA 18” follows directly, with “Grad Theft Auto V” holding the third spot, continuing to earn money for Rockstar even five years after its release.

Madden NFL 19” holds the fourth spot in console rankings, as the game was estimated to sell 664,000 digital copies helping the franchise reach its best ever launch month performance.

But, with the highs naturally come lows for other games.

While “World of Warcraft” held its own with second place in the PC category for digital sales, “League of Legends” holds the third spot— this is despite sales for the MOBA actually decreasing compared to last year, as “League of Legends” revenue is “down 21% compared to the same time period in 2017,” according to SuperData.

 

Popular on Variety

More Gaming

  • Telling Lies - Logan Marshall-Green

    Sam Barlow's 'Telling Lies' Government-Surveillance Thriller Game Sets Release Date

    After more than two years in the works, “Telling Lies” — the investigative thriller from acclaimed game creator Sam Barlow — is ready to take the stage. The game, produced with and released by Annapurna Interactive, will be available next Friday, Aug. 23, via Steam and Apple’s Mac and iOS app stores. “Telling Lies” will [...]

  • David Messinger, Activision Blizzard

    Activision Blizzard Hires CAA Veteran David Messinger as CMO

    Activision Blizzard tapped David Messinger, a former 15-plus-year veteran of CAA, as its first corporate-wide chief marketing officer. Messinger, based in Santa Monica, reports to Coddy Johnson, Activision Blizzard’s president and COO. It’s the first time the video-game company has appointed a CMO who will oversee the global marketing operations across all of Activision Blizzard [...]

  • Editorial use onlyMandatory Credit: Photo by

    Oculus Co-Founder Nate Mitchell Is Leaving Facebook

    Oculus co-founder Nate Mitchell is leaving Facebook 7 years after launching the first Oculus Rift headset with a Kickstarter crowdfunding campaign. Mitchell announced the move on Reddit Tuesday, calling it “bittersweet news.” Mitchell said that he would take some time off to spend with his family. And while he committed to still being involved in [...]

  • nomadic seoul

    Nomadic Expands Abroad, Opens VR Center in Seoul

    Location-based virtual reality (VR) startup Nomadic is getting ready for an international expansion: The company will open its first VR center outside of the States in South Korea later this month. The new location, housed in the CGV Gangbyeon multiplex in Seoul, is being opened in partnership with theater chain CGV and technology provider CJ [...]

  • Singularity 6 - Anthony Leung and

    ‘Meaningful’ Games Start-Up Singularity 6 Raises $16.5 Million Round Led by Andreessen Horowitz

    Singularity 6, the start-up founded by ex-Riot Games developers that’s aiming to create a community-oriented game where players “can feel like they are valued and belong,” closed $16.5 million in Series A financing. The funding round was led by venture-capital firm Andreessen Horowitz, with participation from seed investor London Venture Partners (LVP), which previously put [...]

  • Activision Q2 2019 Results Above Expectations,

    Activision Blizzard Q2 Beats Outlook, But Not Last Year's Second Quarter

    Down may not be the new up after all: Activision Blizzard celebrated its Q2 2019 earnings as a success story Thursday, with CEO Bobby Kotick saying: “Our second quarter results exceeded our prior outlook for both revenue and earnings per share.” But while the results were considerably better than the company’s previous outlook for the [...]

More From Our Brands

Access exclusive content