×

EA Is Bringing Cloud Gaming to Origin Access

Publisher Electronic Arts is working on bringing its large catalog of video games to the cloud, it revealed Saturday during its E3 press conference.

“The greatest disruption to the consumption of entertainment media in the last five years is the combination of streaming plus subscription,” said EA CEO Andrew Wilson. “As consumers, watching movies, watching TV, listening to music, reading books has never been easier. And we believe that disruption is going to have a profound impact on our industry in the next few years.”

Once the service launches, Wilson promised people will be able to play anywhere at any time. While the technology isn’t “full market primetime yet,” he said it’s a promise of what EA hopes to bring to gamers in the future. The publisher is running a demo this week. All of its games are streaming in full HD from the cloud to multiple devices.

EA’s announcement came less than a month after it acquired cloud gaming technology assets and personnel from GameFly. The Israel-based group will join EA’s functional teams, including the central organization responsible for operating EA’s Origin service.

Rival publisher Ubisoft is also looking ahead to the cloud-based gaming future. Co-founder and CEO Yves Guillemot recently said he believes game consoles only have one more generation left in them before they fade away to be replaced completely by the ability to stream games to a multitude of platform-agnostic devices. “I think we will see another generation, but there is a good chance that step-by-step we will see less and less hardware,” he said. “With time, I think streaming will become more accessible to many players and make it not necessary to have big hardware at home.

EA also revealed during the press conference it’s launching a new subscription tier for Origin on PC called Access Premier. Similar to Microsoft’s Xbox Game Pass, it will let members play the newest EA releases before anyone else, including “Madden 19,” “FIFA 19,” “Battlefield V,” and “Anthem.” It costs $14.99 per month or $99.99 per year and begins sometime this summer.

Also, make sure to follow all of Variety’s E3 2018 coverage, with breaking news, original interviews and hands-on impressions, right here.

More Gaming

  • The Lion King

    'Lion King' VFX Supervisor Rob Legato to Keynote at the 2019 View Conference

    Rob Legato, visual effects supervisor of “The Lion King,” “The Addams Family” co-director Conrad Vernon and Baobab Studios’ co-founder and chief creative officer Eric Darnell, director of the VR studio’s Emmy- and Annie-winning VR short “Crow: The Legend,” are rounding out the keynote speakers at this fall’s 20th edition of the View Conference in Turin, [...]

  • Nintendo Switch

    Nintendo Releases Updated Switch With Better Battery

    Nintendo just refreshed its wildly successful Switch game console, but the company isn’t giving existing Switch owners many reasons to upgrade: The renewed game console comes with a better battery that guarantees up to 9 hours of game play, while otherwise sticking with the same design and features of the original Switch. The new model [...]

  • Spotify logo is presented on a

    U.S. Consumers to Spend $26 Billion on Music, Video Subscriptions This Year

    U.S. consumers are expected to spend a combined $26 billion on music and video subscription services this year, according to new estimates from the Consumer Technology Association. That’s up from $20.4 billion in 2018, and nearly twice the amount spent on such services in 2017. Propelled by the continued success of Apple Music and Spotify, [...]

  • Gears 5 - Xbox Game Studios

    'Gears 5' Will Exclude Smoking Depictions After Concerns Raised by Youth Anti-Tobacco Org (EXCLUSIVE)

    “Gears 5,” the forthcoming installment in the “Gears of Wars” third-person shooter game franchise, will be a smoke-free establishment. The game, set for Sept. 10 release, comes from Xbox Game Studios and game developer The Coalition. The decision to remove all smoking references from “Gears 5” came after not-for-profit anti-smoking organization Truth Initiative approached Turner, [...]

  • Amazon Game Studios - Lord of

    Amazon Teams on 'Lord of the Rings'-Prequel Massively Multiplayer Game

    Amazon announced plans for a massively multiplayer online game set in J.R.R. Tokien’s Middle-earth — but in an era well before the events in “The Lord of the Rings.” Amazon Game Studios has teamed with Leyou Technologies, a Hong Kong-based games company. The companies will jointly develop the free-to-play game for PC and console platforms, [...]

  • Nintendo Switch Lite

    Nintendo Launches Switch Lite Handheld-Only Game System for $200

    Nintendo Switch is getting a cheaper, more colorful little sibling: Switch Lite, a device designed specifically to play Nintendo Switch games in handheld mode. The Switch Lite system is set to ship Sept. 20 at a suggested retail price of $199.99 — $100 less than the flagship Switch, which works in both handheld and TV-connected [...]

More From Our Brands

Access exclusive content